Tag: entrepreneur

Dorcas Reilly

Dorcas Reilly : Who is she? and Why Are We Thankful For Her This Thanksgiving?

It started with a call from the Associated Press and a question: What’s a good recipe for a vegetable side dish that features common pantry products? It is the dish everyone is expecting on the holidays, and it is so easy to make, you can serve it any day. If you plan on eating green bean … read more

It started with a call from the Associated Press and a question: What’s a good recipe for a vegetable side dish that features common pantry products? It is the dish everyone is expecting on the holidays, and it is so easy to make, you can serve it any day. If you plan on eating green bean casserole this Thanksgiving, the memory of it’s inventor will live on. Created by Campbell Test Kitchen Manager Dorcas Reilly in 1955, its creamy, smooth sauce and un-matchable flavor combined with its simplicity makes Green Bean Casserole so appealing. Just six ingredients and 10 minutes to put together, this family pleasing side has been a favorite for over 60 years.

In 1955, the AP, like other newspapers and magazines of the time, was running a feature of an easy-to-make Campbell’s Soup side. The question came with a caveat: the recipe had to be built around green beans and Campbell’s Cream of Mushroom Soup, two items most Americans regularly had in their homes in the ’50s.

The request fell to the Campbell’s Soup Co. test kitchen in Camden, N.J., an arm of the company that focused on coming up with recipes for its products. Dorcas Reilly, a supervisor for Campbell’s home economics department, was tasked with leading her team to figure out what could be done. The group would test and grade recipes repeatedly. Only a perfect score would qualify it as ready to go. In November of that year, Reilly and her team settled on what would be first known as “the Green Bean Bake,” an easily adaptable six-ingredient recipe of green beans, cream of mushroom soup, milk, soy sauce, black pepper and French fried onions that takes 10 minutes to prep and 30 minutes to bake.

dorcas reilly

Photo Credit: Campbell’s Soup

“We worked in the kitchen with things that were most likely to be in most homes,” she told NPR in 2015. “It’s so easy. And it’s not an expensive thing to make, too.”

During a time when many women were homemakers, Reilly embarked on a career at Campbell’s Soup in Camden, New Jersey.  She worked in the test kitchens, where she and her colleagues brainstormed recipes that used Campbell’s products, and then did blind taste-tests. The test kitchen employees rated a recipe on a scale of one to ten, tweaked it if necessary, and then submitted it to headquarters for approval. When Campbell’s started to put Reilly’s recipe on the cans of its cream of mushroom soup in 1960, the popularity of the dish hit new heights. More than 60 years since the dish was invented, green bean casserole is a Thanksgiving staple, with an estimated 20 million-plus American households expected to serve it this year, according to Campbell’s.

Dorcas Reilly

Throughout her life, Reilly, a culinary trail blazer during a time when women were often on the sidelines in corporate America, remained astonished at the success of a dish based on green beans and cream of mushroom soup, one referred to by Campbell’s as “the mother of all comfort foods.”

“We all thought this is very nice, etc., and then when we got the feelings of the consumer, we were really kinda pleasantly shocked,” she said in a Campbell’s promotional video for the dish. “I’m very proud of this, and I was shocked when I realized how popular it had become.”

Reilly, an influential innovator of beloved comfort food in the U.S., died on Oct. 15 of Alzheimer’s disease in Camden. She was 92. A visitation and celebration of her life will be held on Saturday in Haddonfield, N.J.

Rest in Peace Mrs. Reilly! We will all remember you this Thanksgiving as we take a big scoop of our favorite comfort food, We’re all thankful for you and your recipe!

Dorcas Reilly

photo credit: https://www.nj.com

*Source: The Washington Post

What’s the takeaway that we can learn from Mrs. Reilly?

1. Sometimes we can think we are just “doing our jobs” but to other people, it may make a big difference. This lady invented a recipe that was just a day on the job… but 60 years later, here we are, blogging about her and being inspired by her. Her recipe has been on a kabillion soup cans since 1960, everyone knows what “green bean casserole” is.

2. She was a team leader, and when talking about the challenge, she never took all the credit. She always said “we” when speaking of herself and her team. The TEAM was important, each member of the team contributed something, and she never lost sight of that. Although Reilly cooked up the recipe, she does not take sole credit for it.

“It was about the team working together,” she said. “I didn’t do it; we did it.”

3. Sometimes things start out small, and we never know how they may end up… I’m sure when Dorcas Reilly went to work that day, she never imagined her recipe invention would be called the “mother of all comfort foods” … She didn’t give up though, she stood by her work, and her work spoke for itself in the end~ gaining fame across the country. Keep your chins up, and keep on doing the “little things” that you may think are unimportant… you never know how they may end up in the long run. Dorcas Reilly was quoted as saying, “It was such a rewarding feeling when your recipe was published,” she added. Further stressing the importance of sticking with it, and following your ideas through to fruition.

4. She was a pioneer of sorts, in post World War II America, more than most women became homemakers. Dorcas pursued a college education. In the early 1950s, there was a cultural shift; a post-war wave of consumption was prevalent in America. Marketing departments of major companies were pushing products heavily, because Americans were spending more and the economy was flourishing. Campbell’s in particular published their signature recipes (all whipped up in the test kitchen) in ads, newspapers, magazines, and on their product labels. When Reilly’s green bean casserole recipe appeared in print, it took off. Some say its popularity was initially due to the fact that it used ingredients that were typically found in American pantries; others say that the flavor alone skyrocketed it to fame. Regardless, it was a dish that was being prepared in countless American homes.

5. The Campbell’s website boasts new, more modern spin offs of the recipe, and even more current versions but there is never quite anything like the original, is there?  This reminds us to appreciate the original, to respect the creator of the REAL recipe, and give credit where credit is due. This reminds me of handmade vs handmade knock-offs… what once was a totally handmade market (not mentioning any names) that is flooded with mass -produced goods masquerading as handmade… being produced in overseas factories and imported. Nothing is as quality as handmade, nothing can capture the attention to detail that a handmade garment, sign, purse or home decor item can. One person working on one piece at a time, paying attention to the details, giving the customer one on one service and customer care.

Theordore Roosevelt The Man In The Arena quote

Motivation Monday Overcoming Obstacles in Entrepreneurship

There is an old saying: Champions don’t  become champions in the ring- they are merely recognized there. That’s true, if you want to see where someone develops into a champion, look at their daily routine. Former heavyweight champ Joe Frazier stated: You can map out a fight plan or a life plan. But when the … read more

Overcoming Obstacles in Entrepreneurship: A Lesson From Theodore Roosevelt

There is an old saying: Champions don’t  become champions in the ring- they are merely recognized there. That’s true, if you want to see where someone develops into a champion, look at their daily routine. Former heavyweight champ Joe Frazier stated:

You can map out a fight plan or a life plan. But when the action starts, you’re down to your reflexes. That’s where your road work shows. If you cheated on that in the dark of the morning, you’re getting found out now under the bright lights.

Boxing is a good analogy for developing bossbabes because it’s all about daily preparation. Even if a person has natural talent, they have to prepare and train to become successful.

One of this country’s greatest leaders was a fan of boxing: President Theodore Roosevelt. In fact, one of his most famous quotes uses  a boxing analogy

Theodore Roosevelt

THE MAN IN THE ARENA
Excerpt from the speech “Citizenship In A Republic”
delivered at the Sorbonne, in Paris, France on 23 April, 1910
download PDF of complete speech

It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.

*TR (Teddy Roosevelt’s nickname) was known for regular boxing and judo sessions, challenging horseback rides, and long, strenuous hikes. A French ambassador who visited Roosevelt used to tell about the time that he accompanied the president on a walk through the woods. When the two men came to the banks of a stream that was too deep to cross by foot. TR stripped off his clothes and expected the dignitary to do the same so taht they could swim to the other side. Nothing was an obstacle to Roosevelt.

Of all the leaders this nation has ever had, Roosevelt was one of the toughest-both physically and mentally. But he didn’t start that way. America’s cowboy president was born in Manhattan to a prominent wealthy family. As a child he was puny and very sickly. He had debilitating asthma, possessed very poor eyesight, and was painfully thin. His parents weren’t sure he would survive. When he was twelve, young Roosevelt’s father told him, “You have the mind but you have not the body, and without the help of the body, the mind cannot go as far as it should. You must MAKE the body.” and make it , he most certainly did. TR began training every single day physically, building his body as well as his mind, and he did that for the rest of his life.

Roosevelt didn’t become a great leader overnight either. His road to the presidency was one of slow, continual growth. He improved himself and in time, he became a strong leader. Roosevelt’s list of accomplishments is remarkable. Under his leadership, the United States emerged as a world power. He helped the country develop a first-class navy. He was that the Panama Canal was built. He negotiated peace between Russia and China, winning a Nobel Peace Prize in the process.  On January 6, 1919 he died in his sleep. Then vice president Marshall said,

“Death had to take him sleeping, for if Roosevelt had been awake, there would have been a fight”

When they removed him from his bed, they found a book under his pillow. Up to the very last, TR was still striving to learn and improve himself.

*Source: Leadership 101 by John C. Maxwell

Slow and Steady Wins the Race Quote

What are the takeaways we can learn from Roosevelt that may apply to our lives as Entrepreneurs?

1. Be FIERCE : obstacles will come, it’s how you approach those obstacles. Are you going to say , “It’s too hard, we can’t cross this stream, it’s too deep” and turn back? Or will you strip naked and lead the way? Nothing in life is easy. Entrepreneurship isn’t for sissies. You have to get in there, roll up your sleeves and be FIERCE. Are you stronger than the obstacles in your path?

2. Even a great leader like TR started off small. He wasn’t expected to survive from his own parents! If that’s not a kick in the teeth, then I don’t know what is! Of all people in the world, you want those who love you and you share your life with to believe in you and your dreams, it’s hard when you don’t get the support you’d like. But what did TR do? He set out to prove them wrong. He was CONSISTENT, he worked towards his goal of strengthening his body every.single.day. Consistency wins the prize in owning and operating a small business. Many times it can be isolating, people in our family would rather share a celebrity’s status or meme on social media. Your loved ones may shop at a big box store rather than supporting your small shop.. you can’t control other people, you can only change how you react to them. Seek out OTHER support from friends, or like-minded individuals and other small business owners. The community at Gypsy Spoonful is a great source of strentgh, knowledge and inspiration for me everyday. I am so thankful to have people that cheer me on and totally GET what I am trying to do with my life. Everyone starts off small, it’s up to YOU to seek out ways to grow and learn new things to embolden your entrepreneurial spirit.

” slow, continual growth.”

3. The mind and body combination is important, It was once said by Henry Ford, “Whether you believe you can or can not, you’re right” . Your mental attitude determines your outcome most of all. TR blazed a trail where no one dared to go before. He traveled all over the world pursuing adventures. Each trip, each adventure prepared him for the next one. He built knowledge upon his experiences. We all fail and fall short, just like the man in the arena~ but do we get up again after we get knocked down? or do we stay down? A product might not sell, a promotion may flop… KEEP LEARNING, learn from your mistakes and build on that. Go forward with the ideas of what went wrong and how to overcome that in your future small shop “adventures”.

If you are looking for a creative community where you can find limitless support from like minded creative folks, and you feel you’ve got a great product to offer the world, Gypsy Spoonful is seeking new shop owners, please go to this page and read what we believe about handmade and how we do things. If you vibe with what we’re doing, please fill out an application. We will be screening and vetting applicants for 2019.  Go HERE

 

 

Hashtags : Supreme List of Instagram Hashtags

Supreme List of Handmade Hashtags : the best hashtags to use for Instagram

Supreme List of Handmade Hashtags for Instagram You’ve been accepted to Gypsy Spoonful, Set Up Your Shop, Worked on Creating your first 10 product listings, and graduated to the bigger group… Now What?  How do you get found and get any real, engaged followers? Does it feel like you’re just talking to yourself (I can … read more

Supreme List of Handmade Hashtags for Instagram

You’ve been accepted to Gypsy Spoonful, Set Up Your Shop, Worked on Creating your first 10 product listings, and graduated to the bigger group… Now What?  How do you get found and get any real, engaged followers? Does it feel like you’re just talking to yourself (I can relate!)

Hashtags : Supreme List of Instagram Hashtags

On many social media platforms, but most of all Instagram, hashtags are one of the quickest and easiest ways to grow your following. Instagram allows up to 30 hashtags per post, so here is a quick and dirty list of some great Handmade and Gypsy Spoonful specific hashtags to use for your copy and pasting ease.

  • #GypsySpoonful
  • #GSShopOwner
  • #GypsyStrong
  • #GSsellersofinstagram
  • #GSseller
  • #GSlove
  • #GSfinds
  • #GSsuccess
  • #madeintheusa
  • #handmadegifts
  • #shopGS
  • #smallshop
  • #shopsmall
  • #handmadefavorites
  • #mamamade
  • #makersgonnamake
  • #artistsofinstagram
  • #AmericanSmallBusiness
  • #shophandmade
  • #shopsmallbusiness
  • #shopsmallbiz
  • #handmadesmallbusiness
  • #handmademarketplace
  • #shopGS
  • #handmadesale
  • #handmadetribe
  • #handmadebestsellers
  • #handmademen
  • #handmadewomen
  • #handmadesellers
  • #handmaderevolution

If you are looking for more specifically handmade, but not specifically Gypsy Spoonful hashtags, here is a list of my favorite of those:

  • #handmade
  • #crafter
  • #handmadewithlove
  • #artist
  • #maker
  • #creativelife
  • #makerslife
  • #makerlife
  • #makersmovement
  • #handmademovement
  • #waketomake
  • #calledtobecreative
  • #handmadeisbest
  • #makersgottamake
  • #createmakeshare
  • #instamaker
  • #instahandmade
  • #handicraft
  • #handcrafted
  • #instacraft
  • #wearethemakers
  • #creativeatheart
  • #supportthemakers
  • #supporthandmade
  • #createmakeshare

I’ve found it is a great idea to use a variety of hashtags — switch it up, and rotate often, some about handmade items, some about Gypsy Spoonful specifically, and some about your particular niche and geographic location.

Geographic location? What does that mean?

Examples:

  • #handmadeinTexas
  • #chicagoartist
  • #kansascitymakers

Do you have any particular hashtags that work well for you? Of course We’d love to hear them!

Interested in finding out more about being a shop owner/seller on Gypsy Spoonful? Read this page and see if you vibe with what we’re doing. See the members of our community in action and interact with them in our Facebook Group. 

 

Facebook Speculation Rumors Swirl: Zuckerberg Suggests There Will Be a PAID Version in Future

Zuckerberg Suggests There Will Be a PAID Version For years, there have been rumors running around on Facebook saying that the social media giant was going to start charging for it’s use; and for just as many years a quick fact check on Snopes will easily put this top 15 urban legend to rest. However, … read more

Zuckerberg Suggests There Will Be a PAID Version

For years, there have been rumors running around on Facebook saying that the social media giant was going to start charging for it’s use; and for just as many years a quick fact check on Snopes will easily put this top 15 urban legend to rest. However, something wicked this way blows~ and it sounds like things REALLY may be changing.

Repost from Bustle:

Facebook Founder And CEO Mark Zuckerberg testified before Congress yesterday, (April 11, 2018) regarding privacy breeches encountered at the hands of what is being called The Cambridge Analytica

“There will always be a version of Facebook that is free,” Zuckerberg said when Republican Sen. Orrin Hatch asked him if the service he created will always be free to use.

The phrasing of that remark strongly implies that it’s at least possible that there will at some point be a version of Facebook that isn’t free. Many speculated that this hypothetical paid version of Facebook would be ad-free, given that Zuckerberg was discussing the importance of advertising in Facebook’s business model when he made the comment.

Of course, this is all complete speculation. Zuckerberg made a throwaway comment that didn’t close the door to the possibility of a paid version of Facebook — but that’s about all he did. Zuckerberg made no official announcements, and didn’t even confirm that the company is looking at the possibility of a premium version. He simply hinted obliquely at the possibility.

The idea of a paid, ad-free version of Facebook has been floated in the past. In 2013, Twitter co-founder Biz Stone proposed that Facebook adopt such a business model — not as a means of protecting users’ data, but as a means of making more money.

“I’ve got an idea for Facebook,” Stone wrote in a Medium post. “They could offer Facebook Premium. For $10 a month, people who really love Facebook (and can afford it), could see no ads. Maybe some special features too. If 10% percent of Facebook signed up, that’s $1B a month in revenue.”

Moreover, a rumor circulated in 2009 (and several times since) that Facebook was going to start charging users to access the website. Needless to say, that never happened.

Not everybody is sold on the idea of a premium version of Facebook, however. Apple co-founder Steve Wozniak told USA TODAY on Wednesday that he doesn’t think users would pony up the extra cash for an ad-free Facebook experience.

“You would say, ‘I’m really paying $1,000 a year for this Facebook service when I can do email and other sites?'” Wozniak hypothesized. “There’s a lot of ways to be in contact with people.” He added that an ad-free version would provide “one little level of guarantee and privacy,” but probably wouldn’t alleviate all of users’ concerns about how their data is used and shared.

Goosie Commentary: I think most of the analysts who are predicting an “ad-free” version of Facebook may be off target. Where I see this going is offering Facebook free for regular users, and then Zuckerberg and his crew creating a paid version for businesses. I don’t think ad-free is ever the way they’re going to go.  Ad dollars are their bread and butter. Offering premium services to businesses to be seen again by followers (instead of boosting posts) will be the way it goes in my humble opinion. The slippery slope to a paid version for businesses seems to have started a couple of months ago with Zuckerberg’s statement when he basically killed Facebook Pages for Business and Brands.  He hinted then that there would be a separate place for Facebook Pages. And I believe that was the first step in separating “Regular Facebook users” from “Business Facebook Users”. I knew this was coming, I can almost guarantee that Businesses and Brands will be offered a premium version and if they don’t subscribe they’ll remain “dead” in “no man’s land”, or eliminated all together.

How will this affect Small Business Owners that use Facebook to share, promote, market and otherwise grow their customer base and reach? it’s going to hurt a lot. I think it’s going to be a pay to play type of scenario, and most of us are on shoestring budgets and live sale to sale as it is now.  Don’t quote me on my commentary and my prediction, but I’d be you dollars to donuts this is what will be happening in the future.

What do YOU think Mark Zuckerberg was alluding to in regards to the future for his social media cornerstone? Drop us a comment and let us know what you think.

If you’re a small business or handmade shop owner, would you pay to have a business facebook account? How MUCH would you be willing to pay per month? Drop a comment below and join the discussion.

 

5 Steps To Get Into Brick and Mortar Boutiques

5 Steps To Get Into Brick and Mortar Boutiques</font color> Learn the top 5 tips on how to get your handmade products carried by local boutiques. My amazing friend, Sarah Shaw of Sarah Shaw Consulting just released a free guide on how to get your small business’ products into brick and mortar boutiques. I’ve considered … read more

5 Steps To Get Into Brick and Mortar Boutiques</font color>

Learn the top 5 tips on how to get your handmade products carried by local boutiques. My amazing friend, Sarah Shaw of Sarah Shaw Consulting just released a free guide on how to get your small business’ products into brick and mortar boutiques. I’ve considered her an expert in her field for a long time now, she’s shown that she knows the proven ways to succeed in this rough market. Just the other day in our member’s only group, we were discussing this very topic! Great timing huh? Don’t waste any time wondering how to succeed at this like a champ!


Sarah Asks,

Are you afraid to call boutique buyers? I was too when I was first starting out.

Sarah has prepared this special guide to share her time-tested formula so you can get your products into the stores of your dreams.

  • You are going to get:
  • 6 ways to find the perfect buyers who already want your product!
  • The “My friend saw your store” copy and paste email script
  • Her “Perfect Follow Up” phone script so you can close the deal
  • And more…..

I know you’re absolutely going to LOVE what she’s sharing with you. There’s no time to waste, so shake a leg sister!

To get started right away and access her free PDF guide, click this link to access your guide