Tag: indy

It’s my favorite season … Football Season! + Inspiring Quotes By Famous Football Coaches

From the desk of Goosie It’s football season y’all! My favorite season of all! Time for tailgating, spirit wear, and those after the game bonfires too. We are a huge football family at Goosie’s house! Both of my boys have been playing since they were in kindergarten, my husband coaches and I am a faithful … read more

From the desk of Goosie

It’s football season y’all! My favorite season of all! Time for tailgating, spirit wear, and those after the game bonfires too. We are a huge football family at Goosie’s house! Both of my boys have been playing since they were in kindergarten, my husband coaches and I am a faithful fan.

I sat down this morning with my coffee in hand and thought of a quote I’ve memorized (from the great Mike Ditka, *of course* lol) and it struck me that perhaps, our Gypsy Blog readers might draw some inspiration from quotes from some well-known football coaches. I mean, it IS their job to motivate, isn’t it? When you’re a micropreneur, it’s hard to stay motivated and on task every single day. Football coaches teach, mentor, and they encourage their players so if it works for them, it should work for us as well, right? Let’s give it a shot, what’s the worst that can happen?

If you find this blog inspirational or have a story to share, please drop us a comment and let us know! This is one of my favorite quotes from famous football coaches :

Speaking of football, I thought I’d also share some of the awesome handmade football themed products from our makers’ shops too, I mean, if you’re here for football coach quotes, you might dig these things as well! Remember, handmade quality is always the best quality you can get your hands on… and all of our makers are vetted for their quality and trustworthiness~ and you will NEVER pay extra for basic US shipping either. No order minimums, we pinky promise!

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Business Builder Blog : Creating a multi-faceted marketing approach for your small shop

Business Builder Blog : Creating a multi-faceted marketing approach for your small shop

Business Builder Blog : Creating a multi-faceted marketing approach for your small shop</font color> Written by Heather aka Goose, Owner/Founder of GypsySpoonful Just an FYI, marketing and promotion for us at Gypsyspoonful;  isn’t just about actual advertisements, that’d be boring! We’re not boring here, we’re fun!  So, what we do here at GS is multi-faceted, … read more

Business Builder Blog : Creating a multi-faceted marketing approach for your small shop</font color>
Written by Heather aka Goose, Owner/Founder of GypsySpoonful

Business Builder Blog : Creating a multi-faceted marketing approach for your small shop

Just an FYI, marketing and promotion for us at Gypsyspoonful;  isn’t just about actual advertisements, that’d be boring! We’re not boring here, we’re fun!  So, what we do here at GS is multi-faceted, as it should be. A good advertising and marketing plan for any business should include a multi-facted approach. Never, ever put all your eggs in one basket. If something happens , you’re screwed. Always , ALWAYS, have a plan B, and C, and D… way to reach potential customers.

I always suggest to all of our new members that they should open an account and have a presence on all of the major social media platforms (for their small business at least) .

Those platforms I suggest are as follows:

Facebook (a page AND a group)

Twitter

Instagram

Pinterest

MeWe (new)

AllSocial (new)

(I also suggest Redditt and YouTube if you want to be super efficient)

Gypsy Spoonful’s advertising & marketing efforts attempt to cover all of the ways that have potential to reach our market. The reason I believe in a multi-faceted approach is because not everyone is on every social media platform like you.. some might prefer one over the other and if you’re on all of them, you cover all your bases and reach different people on each one.

Here’s a sample of what a good multi-faceted marketing approach looks like:

  • Email campaigns (we do a monthly newsletter plus weekly themed email blasts)
  • Blog Posts, not just to promote our products or shops, though that’s important~ but it’s always important to provide useful content to your blog readers as well)
  • Link exchanges with other bloggers and websites, the more incoming links you have, the greater your rank with SEO
  • Social media (+ boosting some posts) on all platforms
  • Display advertising on niche and specialty blogs
  • Press releases to niche blogs, magazines or newspapers
  • Networking with other small businesses where there may be customer cross-over
  • SEO efforts
  • Paid and non-paid advertising campaigns
  • Submitting articles as guest blogs, or serving as an expert or interview source for other blogs, publications, podcasts etc
  • Google & Bing ad word campaigns (and pay per click ppc programs)

Except for the paid ads and boosting social media posts, the other bullet points is what is considered guerilla marketing, organic marketing, and viral marketing.

There are several books that I have found extremely helpful over the years for organic and viral marketing, and I always suggest them to my fellow small business owners, and to our blog readers, here’s that list:

These are great tools to put in your small business marketing aresenal: (these are NOT affiliate links, so if you buy them we do not make any money)

  1. Guerrilla Social Media Marketing: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits
  2. Guerilla Marketing Remix
  3. It’s not who you know, it’s who knows you
  4. The No B.S. Guide to Brand-Building by Direct Response: The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
  5. The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, Newsjacking, and Viral Marketing to Reach Buyers Directly

Do you have questions? I’d be happy to answer them, drop us a comment and we’ll comment back below. Intersted in becoming part of our handmade community, and having your own handmade small shop? Apply HERE for a shop.

 

Keep an open mind quote

New Opportunities Await : Refreshing business model, Gypsy Spoonful is a pioneer in the handmade world

New opportunities await</font color> “To the untrained eye, a geode looks pretty much like an ordinary rock. But a trained geologist knows that inside the geode there is a beautiful crystal lining. The story is the same for those who refuse to examine new possibilities because their minds are closed. Life’s greatest opportunities, like the … read more

New opportunities await</font color>

“To the untrained eye, a geode looks pretty much like an ordinary rock. But a trained geologist knows that inside the geode there is a beautiful crystal lining. The story is the same for those who refuse to examine new possibilities because their minds are closed. Life’s greatest opportunities, like the geode, often come in ordinary packaging. Do not allow yourself to become such a creature of habit that you simply go through the motions and let life happen to you. Just taking a new route to work, putting together a jigsaw puzzle, reading a newspaper instead of watching television, or visiting a museum at lunchtime will stimulate your thought processes and may help you open your mind to new possibilities.”

-Napoleon Hill

Keep an open mind quote

The past 10 days I’ve been busy, busy, busy recruiting makers for Gypsy Spoonful. We have had 25 new shops join in that time. I am so thankful for these new members for keeping an open mind, and listening to what Gypsy Spoonful can offer them. I’ve probably contacted hundreds of people telling them about the opportunity GS holds, many didn’t reply … some did reply and weren’t interested, but I tried to remember, that’s most likely not even about what I’m “pitching” to them.. it could be that they are in a difficult season of their life, or it could be that they’re undergoing some business or personal challenges right now. I truly believe that those who are meant to be here, will be here, at exactly the right time. We’re not for everyone, but we are for the RIGHT people.

 

It’s a very exciting time for Gypsy Spoonful.. we’re kicking it into high gear and taking this bus to the next level.

Are you a maker/designer/artist/crafter/sewist/quilter/painter or other type of creative entrepreneur? Check out what we believe about handmade and what we believe about small business in America.. if you vibe with what we’re all about and our business model, then please, fill out the application and we’ll be in touch

Check it out here

Just like Napoleon Hill said in his quote as outlined above, just keep an open mind, this could be the best thing that has ever happened to you personally or professionally, but you’ll never know if you shut down the very thought of it. Just be open to being open is all we ask. We know that new opportunities await, if you’ll just open the door, and apply.

 

“Every new beginning comes from some other beginning’s end.”

~Seneca or SemiSonic , Closing Time

Truth be told..We are NOT Etsy, we don’t claim to be… and in all honesty, we don’t want to be Etsy.. they’ve lost their way which is definitely disappointing~but I digress… GypsySpoonful can most definitely offer you things that Etsy can not.

We can give you a FOCUSED market that is ONLY looking for handmade items~ not vintage, not supplies… they appreciate handmade and all the good things that encompass it.

We can give you a supportive, community of makers where we help each other, cheer each other on, support each other and encourage each other.

We believe in community before competition. Yes, there may be makers that make similar items in our ranks but we HELP each other, rather than COMPETE with each other. You will find no other selling platform with a hands-on admin team that mentors and teaches shop owners. I guarantee it.

We are SERIOUS about selling and making money with our shops and handmade products, the positivity is not pollyanna or apple pie in the sky, it’s genuine, authentic entrepreneurs who are hustlers but are not cut-throat and back stabbing. It’s a very refreshing business model that you will NOT find anywhere else.

We will welcome you with open arms and meet you where you’re at, no matter what your business goals, dreams and strategies may be.

Give us a shot.. have an open mind… and check us out. You’ll be happy you did, I think!

xo

Goose

Goose, Owner/Founder GypsySpoonful

 

 

 

 

 

Owner/Founder GypsySpoonful.com

5 Reasons To Shop Small : A List By Gypsy Spoonful

There are a lot more reasons than just 5 to shop small, but here’s our top 5 picks. To shop the marketplace, go HERE  See our creative community in action in our Facebook Group Open a shop of your own, apply today!

5 reasons to shop small

There are a lot more reasons than just 5 to shop small, but here’s our top 5 picks.

To shop the marketplace, go HERE 

See our creative community in action in our Facebook Group

Open a shop of your own, apply today!

Handmade Products

The Spring Auction is in it’s final hours!

The Gypsy Spoonful Spring auction is close to wrapping up, don’t miss out on an opportunity to snag some great bargains on over 150 awesome handmade items. Everything for Easter Baskets, Mother’s Day, Graduation, and to get your Home and Garden all decked out for the impending warmer months! Spring is such a promising time … read more

The Gypsy Spoonful Spring auction is close to wrapping up, don’t miss out on an opportunity to snag some great bargains on over 150 awesome handmade items. Everything for Easter Baskets, Mother’s Day, Graduation, and to get your Home and Garden all decked out for the impending warmer months!

Spring is such a promising time of the year, re-birth and re-growth is at the forefront, and when you shop with any of our 100 small shops, or bid on an item in our auction.. you’re making a decision to start a new~ shopping with us is an opportunity to live the handmade life, unapologetically!

Handmade items are the BEST quality you can get because they’re made individually, one at a time, by the maker’s own two hands. They’re not mass produced in a factory under bad working conditions, and rushed timeframes and deadlines. Each item is lovingly created with all positive vibes.

Join our Facebook Group HERE

Take a look at our auction album here and place a bid today!

(To bid, just comment with your highest bid amount and you might win!-it’s so easy peasy!!)

 

 

 

The Psychology of Smell by Rebecca of J Mae Handmade

Scent is a powerful tool. Between my interest in psychology and my use of fragrance in my bath & body products, I decided to compose a post about the psychology behind our sense of smell. Our sense of smell, or olfaction, is very important to our every day life. We use it distinguish thousands upon … read more

The Psychology of Smell

Scent is a powerful tool. Between my interest in psychology and my use of fragrance in my bath & body products, I decided to compose a post about the psychology behind our sense of smell.

Our sense of smell, or olfaction, is very important to our every day life. We use it distinguish thousands upon thousands of different scents. It can warn us of danger, such as spoiled food or an unseen fire, as well as inform us of something good. Many times our sense of smell is an instinctual or subconscious power. Did you know that it goes into a deeper subconscious level than you may sometimes realize? Complex emotions and memories can be triggered by a simple sensory cue. From the smell of coffee taking you back to Sunday afternoons in your Grandma’s kitchen, to the smell of leather taking you back to your first competitive horse run. Smells are very closely tied into our memories.

Many people undervalue the power scent can have. Fragrances have the ability to bring forth both positive and negative psychological states of mind and reactions in just milliseconds.  People may not even notice when buying something such as a lotion that they gravitate toward fragrances based on their personal experiences. The more vivid the memory/emotion attached to a fragrance, the more preferred it is and more likely it is to be purchased by said personThe Psychology of Smell

So why are scents linked in with our memories? It is said to be most likely due to our brain anatomy. When scents come through your nose, they are processed by the olfactory bulb which runs along the bottom of the brain. The bulb is connected to two parts of your brain that are involved in memories and emotions, these are the amygdala and hippocampus. Smell is most strongly associated with memories and emotions because they run through these parts of the brain, whereas our other senses do not pas information through these parts of the brain.

While most scent associations are based on your personal experiences and history, there are some cultural smell-related perceptions. For example, North America and Europe heavily associate lavender with being calming and citrus with being bright and invigorating. Meanwhile, Japan associated jasmine with relaxing and rose water as energizing/happy. So some of these things are a learned subconscious (or even conscious) response to fragrance.

Essentially, fragrance is a huge driving factor in our every day life. If it brings bad memories, we avoid it. If it brings good, we flock to it and surround ourselves with it. Whether it boosts our productivity or helps us to relax, we use scent to shape our daily life all the time.

Who Made Your Clothes?

Who Made YOUR Clothes? Fast Fashion Facts

Who Was It That Made Your Clothes?. Do You Even Know?! That’s Ok, most people don’t know who made their clothes. Unfortunately in the world of fast fashion, where clothing is made to be easily accessible, short-term and disposable, people don’t always truly know WHO made their clothes. The sad fact is that fashion can … read more

Who Was It That Made Your Clothes?. Do You Even Know?!

That’s Ok, most people don’t know who made their clothes. Unfortunately in the world of fast fashion, where clothing is made to be easily accessible, short-term and disposable, people don’t always truly know WHO made their clothes.

The sad fact is that fashion can come with a very high personal cost to the people that create it, and also to the planet.

What can we do about this alarming trend?

Don’t buy it! Mass-produced clothing is not the best quality, nor is it the way to reflect the values YOU hold dear. Society is consuming fashion at a rate like never before. We call this monster: fast fashion.

Fast fashion is the phenomenon we use to describe garments that go from design to store in a quick flash; sometimes within the space of a week! As the price of fashion dives lower, and the accessibility of new trends increases, fast fashion is being put in the spotlight.

Sad Facts about Fast Fashion:

  • Eighty billion pieces of clothing are consumed globally every year.
  • The US spends an estimated $2.6 billion on Halloween costumes every year: worn for one night only.
  • 250,000 Indian cotton farmers have killed themselves in the last 15 years due to the stress of debt they accumulated through buying genetically modified cotton seeds to keep up with demand.
  • The wages of workers in garment factories overseas can be as low as $1-$3  a day.
  • Some overeas clothing factories use forced prison labor to make the clothing
  • Some clothing factories use child labor (sequins and beading can be an indication of this)
  • Fast fashion giants actually make clothing to fall apart: they are obsessed with the bottom line, so will do anything to make you buy more clothes.
  • Using the restroom during a 10-hour shift in a garment factory can cause a major uproar from managers.
  • Fast fashion brands put out new collections every week or month to make it seem like your wardrobe is all off trend. This is the reason you sit and stare at your full wardrobe thinking you have nothing to wear

The fast fashion industry is shocking. When you look at the facts and figures, it’s hard to swallow.Change isn’t going to happen from walling Just like building a house, avoiding fast fashion is easy when you have the right tools in front of you. Head to the Gypsy Spoonful site, we are completely transparent, and when you buy clothing from one of our small shops you will know EXACTLY who made your clothing and don’t have to worry about the circumstances it was created under.

The 100 Handmade Shops of GypsySpoonful

See our handmade community in action in our Facebook group

Shop GypsySpoonful.com
Join The Conversation and let us know how you feel about Fast Fashion. Was this the first you’ve heard about this?
http://facebook.com/groups/gypsyspoonful
Business Builders: Time Management

Business Builders: Time Management

Business Builders: Time Management When you run a small shop, it’s hard to find time to get everything done in the day. However, here are some tried and true tips to help you make the most of the time you DO have. Be as productive as possible instead of spinning your wheels.  Don’t fight your … read more

Business Builders: Time Management

Business Builders: Time Management

When you run a small shop, it’s hard to find time to get everything done in the day. However, here are some tried and true tips to help you make the most of the time you DO have. Be as productive as possible instead of spinning your wheels.  Don’t fight your body clock. Don’t try to become and early riser if you have a history of being a night owl. And don’t stay up late to get stuff done if you know your mind and body shuts down early so that you can get up as the sun rises.

One of the greatest ironies of this age is that while various gadgets like smartphones and netbooks allow you to multitask, it seems that you never manage to get things done. You are caught in the busyness trap. There’s just too much work to do in one day that sometimes you end up exhausted with half-finished tasks.

The problem lies in how to keep our energy level high to ensure that you finish at least one of your most important tasks for the day. There’s just not enough hours in the day and it’s not possible to be productive the whole time.

The problem lies in how to keep our energy level high to ensure that you finish at least one of your most important tasks for the day. There’s just not enough hours in a day and it’s not possible to be productive the whole time.

Don’t fight your body clock. Don’t try to become and early riser if you have a history of being a night owl

You need more than time management. You need energy management

1. Dispel the idea that you need to be a “morning person” to be productive

How many times have you heard (or read) this advice – wake up early so that you can do all the tasks at hand. There’s nothing wrong with that advice. It’s actually reeks of good common sense – start early, finish early. The thing is that technique alone won’t work with everyone. Especially not with people who are not morning larks.

I should know because I was once deluded with the idea that I will be more productive if I get out of bed by 6 a.m. Like most of you Lifehackers, I’m always on the lookout for productivity hacks because I have a lot of things in my plate. I’m working full time as an editor for a news agency, while at the same time tending to my side business as a content marketing strategist. I’m also a travel blogger and oh yeah, I forgot, I also have a life.

I read a lot of productivity books and blogs looking for ways to make the most of my 24 hours. Most stories on productivity stress waking up early. So I did – and I was a major failure in that department – both in waking up early and finishing early.

2. Determine your “peak hours”

Energy management begins with looking for your most productive hours in a day. Getting attuned to your body clock won’t happen instantly but there’s a way around it.

Monitor your working habits for one week and list down the time when you managed to do the most work. Take note also of what you feel during those hours – do you feel energized or lethargic? Monitor this and you will find a pattern later on.

My experiment with being a morning lark proved that ignoring my body clock and just doing it by disciplining myself to wake up before 8 a.m. will push me to be more productive. I thought that by writing blog posts and other reports in the morning that I would be finished by noon and use my lunch break for a quick gym session. That never happened. I was sleepy, distracted and couldn’t write jack before 10 a.m.

In fact that was one experiment that I shouldn’t have tried because I should know better. After all, I’ve been writing for a living for the last 15 years, and I have observed time and again that I write more –and better – in the afternoon and in evenings after supper. I’m a night owl. I might as well, accept it and work around it.

Just recently, I was so fired up by a certain idea that – even if I’m back home tired from work – I took out my netbook, wrote and published a 600-word blog post by 11 p.m. This is a bit extreme and one of my rare outbursts of energy, but it works for me.

3. Block those high-energy hours

Once you have a sense of that high-energy time, you can then mold your schedule so that your other less important tasks will be scheduled either before or after this designated productive time.

Block them out in your calendar and use the high-energy hours for your high priority tasks – especially those that require more of your mental energy and focus. You also need to use these hours to any task that will bring you closer to you life’s goal.

If you are a morning person, you might want to schedule most business meetings before lunch time as it’s important to keep your mind sharp and focused. But nothing is set in stone. Sometimes you have to sacrifice those productive hours to attend to other personal stuff – like if you or your family members are sick or if you have to attend your son’s graduation.

That said, just remember to keep those productive times on your calendar. You may allow for some exemptions but stick to that schedule as much as possible. It may be helpful to journal your energy level for a few days until you figure out when you find yourself the most productive.

 

There’s no right or wrong way of using this energy management technique because everything depends on your own personal circumstances. What you need to remember is that you have to accept what works for you – and not what other productivity gurus say you should do.

Understanding your own body clock is the key to time management. Without it, you end up exhausted chasing a never-ending cycle of tasks and frustrations.

Sources: https://www.lifehack.org/articles/productivity/dont-fight-your-body-clock.html, https://www.lifehack.org/articles/productivity/dont-fight-your-body-clock.html
Sears Catalog

Black History Facts: An Unlikely Game Changer

I recently ran across an article on Facebook and wanted to share, (I could not find the original poster but tried) .  I found it very inspirational as I learned more about how the Sears Catalog allowed African-Americans, during the dark times of Jim Crow~ access to goods via mail delivery that they might not … read more

I recently ran across an article on Facebook and wanted to share, (I could not find the original poster but tried) .  I found it very inspirational as I learned more about how the Sears Catalog allowed African-Americans, during the dark times of Jim Crow~ access to goods via mail delivery that they might not have had access to previously~ also at a more affordable, fair price (white owned businesses often gouged prices for Blacks which was totally wrong and unfair to offer the same product to different groups of people for different prices!) This sort of reminded me of how the internet has begun leveling the playing field for people of all types, cultures and colors.  I couldn’t help but draw the conclusions and I thought there are some similarities here. Drop a comment and let us know what you think.

SEARS & ROEBUCK: BLACK HISTORY FACTS

Company History:
With a network of more than 870 full-line department stores and 1,300 freestanding specialty stores in the United States and Canada, Sears, Roebuck and Co. is the world’s fourth largest retailer. For more than a century Sears has provided consumers with top brand names synonymous with durability and quality. Craftsman tools, Kenmore appliances, Diehard car batteries, and WeatherBeater paint are a just a few of its most recognized products; Sears also provides a variety of competitively priced apparel for men, women, and children featuring its own brands (Canyon River Blues, Covington, TKS Basics) and such staples as Levi’s jeans and Nike athleticwear. A newer addition to its empire came with catalogue and online retailer Lands’ End, acquired in 2001.

Black History Month: Sears Roebuck Was A Game Changer

Humble Beginnings: Late 1880s to 1914

Sears bears the name of Richard W. Sears, who was working as a North Redwood, Minnesota, freight agent for the Minneapolis and St. Louis Railroad in 1886 when a local jeweler gave him an unwanted shipment of pocket watches rather than return them to the manufacturer. Sears sold them to agents down the line who then resold them at the retail level. He ordered and sold more watches and within six months made $5,000. He quit the railroad and founded the R.W. Sears Watch Company in Minneapolis.

Business expanded so quickly that Sears moved to Chicago in 1887 to be in a more convenient communications and shipping center. Soon customers began to bring in watches for repairs. Since he knew nothing about fixing them, Sears hired Alvah Roebuck, a watch repairman from Indiana,

A shrewd and aggressive salesman–a colleague once said of him, “He could probably sell a breath of air”–Sears undersold his competition by buying up discontinued lines from manufacturers and passing on the discounts to customers. At various times from 1888 to 1891, thinking himself bored with the business, Sears sold out to Roebuck but came back each time.

In 1888 the company published the first of its famous mail-order catalogues. It was 80 pages long and advertised watches and jewelry. Within two years the catalogue grew to 322 pages, filled with clothes, jewelry, and such durable goods as sewing machines, bicycles, and even keyboard instruments. In 1894 the catalogue cover proclaimed Sears was the “Cheapest Supply House on Earth.”

The relationship between capitalism, white supremacy and civil rights is a fascinating one marked by boycotts, sit-ins and bus rides. All of these activities are centered on access to money and markets.

African-Americans who lived in the rural South during Jim Crow usually had to buy goods on credit from local white store owners, who would often gouge them. Then came the Sears catalog. It sold everything from clothes and furniture to cocaine. But it also gave black consumers access to goods at national prices. The enterprise was so successful, store owners would organize bonfires and burn the catalogs to avoid losing their black customers.

Sears Catalog

The company changed its name to its current form in 1893, but Alvah Roebuck, uncomfortable with his partner’s financial gambles, sold out his share two years later and remained with the firm as a repairman. Sears promptly found two new partners to replace Roebuck: local entrepreneur Aaron Nusbaum and Nusbaum’s brother-in-law, haberdasher Julius Rosenwald. The company recapitalized at $150,000, with each man taking a one-third stake. The company continued to prosper; when the cantankerous Nusbaum was forced to sell out in 1901 after clashing with Sears, his interest was worth $1.25 million.

There was little harmony between the two remaining partners, Rosenwald and Sears. Sears believed in continuous expansion and risk-taking; Rosenwald advocated consolidation and caution. Rosenwald also objected to his partner’s fondness for the hard sell in the catalogue and advertising copy. Had the Federal Trade Commission existed then, some of the company’s advertising practices probably would not have passed muster–but it should be mentioned that Richard Sears invented the unconditional money-back guarantee and stood by it.

In 1905 construction began on a new headquarters plant on Chicago’s west side to consolidate all of the company’s functions. To help raise the necessary capital, Sears went public in 1906. Yet Wall Street was leery of the incautious Richard Sears and he resigned as president in 1908 when it became clear he was obstructing the firm’s progress. He was appointed chairman, but his heart was never in the job and he retired in 1913, never having presided over a board meeting. Sears died the following year at the age of 50. Near the end of his life, he summarized his career as a merchant: “Honesty is the best policy. I know, I’ve tried it both ways.”

New Leadership and Growth: 1915 to the Late 1920s

Sears was now Julius Rosenwald’s company to run and he did it with such skill and success he became one of the richest men in the world. Sales rose sixfold between 1908 and 1920, and in 1911 Sears began offering credit to its customers at a time when banks would not even consider lending to consumers. During this time the company grew to the point where its network of suppliers, combined with its own financing and distribution operations, constituted a full-fledged economic system in itself. Rosenwald’s personal fortune allowed him to become a noted philanthropist–he gave away $63 million over the course of his life, much of it to Jewish causes and to improve the education of Southern blacks. As a result of the latter, he became a trustee of the Tuskegee Institute and a good friend of its founder, Booker T. Washington.

The depression of the early 1920s dealt Sears a sharp blow. In 1921 the company posted a loss of $16.4 million and omitted its quarterly dividend for the first time. Rosenwald responded by slashing executive salaries and even eliminated his own. He was also persuaded to donate 50,000 shares from his personal holdings to the company treasury to reduce outstanding capital stock and restore the firm’s standing with its creditors. Sears thus weathered the crisis and benefited from the general prosperity that followed.

In 2018,Sears filed for bankruptcy after 132 years in business. Louis Hyman, an author and professor of history and consumerism at Cornell, wrote a compelling thread on Twitter that explained how the Sears catalog empowered black consumers during Jim Crow. Mr. Hyman walked me through some of these ideas in the interview below, which has been edited.

Back When Sears Made Black Customers A Priority: An interview with Louis Hyman by

Lauretta Charlton

By Lauretta Charlton

Your thread sort of positioned Sears as a radical commercial entity during Jim Crow.
A huge theme in my history of retail class is Jim Crow. Access for black people to competitive markets is pretty radical because a lot of the history of the relationship between black people and capitalism has been a monopoly relationship. Sears is not the story of would-be radicals trying to overthrow Jim Crow. It was about people trying to make some money, which is radical in a certain way, too.

Q. It seems easy for Americans to forget this kind of history.
A. I was really touched that so many black readers connected with this history. People were sharing their stories about their grandparents and the way in which they felt connected to people under Jim Crow. Obviously people recognize that being followed in a store today is not the same as Jim Crow, where if you step out of line or do the wrong thing you and your family could be murdered by the Ku Klux Klan. But I think the larger point is the exhaustion of having to deal with racist store owners, whether it’s the 1900s or 2018.

Q. What is the equivalent of consumer empowerment for people of color today?
A. It’s tricky. The thing about Jim Crow is that it’s not about shopping, it’s about white supremacy. Not in the sense that we understand it today, but in a very transparent way. That’s the difference. I think today the feeling that you can be who you are and buy what you want was most clearly expressed through trans people who are able to buy what they want to wear, even if it doesn’t fit people’s expectations for their bodies.

Q. Do your students think capitalism can be a form or empowerment for people of color?
All of my students feel like the ability to buy something is a pretty foundational right in our society. They’ll say, “Oh, maybe you people don’t have a right to a job, but I should have the ability to shop.” And when they see how that plays out in different ways for African-Americans, for women, gay people, it is pretty remarkable.

Q. Are your students thinking about things like wealth distribution and race?
A. Of course! What I like about it is I get the future ibankers of tomorrow who are like, “we need to have more efficient markets that are neoliberal and are not discriminatory.” And then you get the students who are on the left who are like, “we need to have a basic income, and capitalism is racism and racism is the patriarchy.” I like to have those students in conversation because I feel like that’s the conversation we need to be having.

Q. What kind of blowback did you get after your post?
A. People said that I argued capitalism is anti-racist, but that’s not true. All I’m saying is that in this one particular instance, this catalog helped some people in this way, and it’s an interesting way to understand the complexities of capitalism, particularly Jim Crow capitalism. It’s always surprising to me that white supremacy and consumer capitalism squared off. And in some small measure, white supremacy lost. And that’s really incredible because white supremacy was so powerful. It was this powerful organizing principle in American politics. That’s fascinating.

*sourced, not an original written piece, added comments here and there HLK

Noveenna

Noveenna : Designer Showcase – She made it to the Hall of Fame!

“If  a girl says not to get her a birthday present that means get me a birthday present and make sure it’s jewelry.” ― Kami Garcia, Beautiful Creatures I don’t know about you, but there are a certain few people that I need gifts for throughout the year for Christmas or birthdays, and don’t forget … read more

“If  a girl says not to get her a birthday present that means get me a birthday present and make sure it’s jewelry.” ― Kami Garcia, Beautiful Creatures

I don’t know about you, but there are a certain few people that I need gifts for throughout the year for Christmas or birthdays, and don’t forget Mother’s day, yet I was continually struggling with finding the perfect gift.

I try to support indy, small shops at every moment I can, because handmade and supporting family-owned business is important to me. So I felt right at home on Gypsy Spoonful. I also think it’s awesome that shipping is never extra on GypsySpoonful. It’s always included in the price so there are no yucky “surprises” with exorbitant shipping fees at checkout.

While I was bopping around on the site, checking out shops, I stumbled upon Noveenna . She creates breathtaking, handmade JEWELRY and she’s our featured  Gypsy Spoonful shop of the month

Sometimes you just see a piece of jewelry and think of a person instantly, I sure did this when I came across her shop. I have a wishlist made on Gypsy Spoonful and I’ve been adding a bunch of her pieces to it. (Make a Wishlist on GypsySpoonful too.) What I REALLY like about her jewelry is not only does it look incredibly well-made and awesome quality, but that there are matching pieces in a collection. I can buy a beadwoven collar for Christmas for my aunt, and buy a coordinating cuff bracelet when Mother’s day arrives.

Noveenna

I have a hard time mixing and matching jewelry and I like to wear earrings, necklaces and bracelets (all 3) when I go out or get dressed up. This takes the confusion out of it for me. With coordinating pieces, it’s a breeze to accessorize an outfit without worrying that the earrings might not go with the necklace. Check out her mambo mauve collection by clicking HERE. , It’s so hard to pick just one favorite collection, I also have a soft spot in my heart for her Starlight Memories collection, so vibrant and cheery!

Noveenna

Another awesome thing about her designs, is that her jewelry is the type that you can wear to a variety of outings, or for everyday wear. Some are more statement pieces, and some are more casual. All of them are very versatile and not too over the top. They’re subtle and demure, and her color combinations are way cool.  Many times when I find a style or type of design I like, I like to have a few pieces in this same style, that’s perfect for shopping Noveenna’s shop. If you like the beadwoven collar style necklaces, there are several pieces , each in a diferent color combo that she names.  I suggest, the next time you need a gift, or want to treat yourself, you check out Noveenna’s shop on GypsySpoonful.

Noveenna

 

Drop us a comment and let us know what you thought of this blog! Join our Facebook group so you don’t miss any news about the shops of Gypsy Spoonful.

 

 

The making of a mogul : Building Your Brand, Inspiration from Kevin Durant

The making of a mogul : Building Your Brand, Inspiration from Kevin Durant

There’s a story behind the small black triangle forever imprinted on Kevin Durant‘s wrist. Like the rest of his tattoos — “Maryland” (his home state) across his shoulder blades, a portrait of Tupac on his leg — the ink is an attempt to grab hold of a moment in time and mark it as meaningful. … read more

The making of a mogul : Building Your Brand, Inspiration from Kevin Durant

There’s a story behind the small black triangle forever imprinted on Kevin Durant‘s wrist. Like the rest of his tattoos — “Maryland” (his home state) across his shoulder blades, a portrait of Tupac on his leg — the ink is an attempt to grab hold of a moment in time and mark it as meaningful.

The triangle tattoo is a symbol of the friendship between Durant, his business partner Rich Kleiman and their friend Charlie Bell. A few years ago the three men were hanging out, talking about the incredible possibilities in front of them, and someone thought it sounded like a good idea to get tattoos commemorating the bromance.

It feels a bit quaint now, even to them. Aww, friendship tattoos. How cute!

“I wouldn’t get most of the tattoos I have now,” Durant says with a smile. “But that’s why they’re cool. I got each of them at a point in my life I was feeling something I wanted to remember.”

Kleiman laughs and points to a Chinese character tattooed on his arm.

“Like, this means ‘patience,’ ” the 41-year-old executive says. “Could you imagine if I went in somewhere now and was like, ‘Yeah, what up, my man? Could you give me the Chinese symbol for patience?’

“The guy would be like, ‘OK, midlife crisis. What up, Dad?’ But when I was 19, in Miami, I’m like, ‘Yooo, give me “patience”!’ ”

We’re sitting at a shady table at the cafe atop the Montage Hotel in Beverly Hills. The Warriors have the day off after a win over the Lakers, and Durant and Kleiman are making the most of it. There was a morning meeting with Brat (a company that created a network for young YouTube stars), this lunch interview, house hunting in Beverly Hills in the afternoon, then a red-eye flight to Washington, D.C., to attend the opening of College Track, which prepares high school students to apply to and graduate from college, at the Durant Center in Prince George’s County, Maryland.

Life as a two-time NBA Finals MVP and budding entrepreneur can be a little like taking a speedboat down the chocolate river in Charlie and the Chocolate Factory — sensory and experiential overload around every turn.

“My platform is hoops,” Durant says. “Billions of people are watching, so why not leverage it to do the cool stuff that we like to do?”

As one of the best basketball players on the planet, Durant can meet anyone he thinks is interesting, invest in any company he digs and get into any event he wants. Twitter and Square CEO Jack Dorsey? He flew in for Durant’s birthday party this year. Apple VP Eddy Cue? A huge Warriors fan whose company just greenlighted a scripted show called Swagger based on Durant’s experiences in AAU basketball. David Geffen, Oprah, Diane von Furstenberg? Durant hung out with them at Google’s invite-only celebrity camp at the Verdura Resort in Sicily the past few summers.

His world is wide open — and so the challenge for Durant and other superstar athletes-turned-business moguls isn’t just in finding the time to take advantage of the exclusive opportunities in front of them but in searching for the right reasons to do so.

The making of a mogul : Building Your Brand, Inspiration from Kevin Durant

A great brand is a lot like a great jump shot: The best ones appear effortless. And yet, underneath the surface, years of sweat, grind and refinement have gone into it. Athletes used to wait until they were done playing to start building their businesses off the court. They’d let their teams or agents with dozens of other clients handle their marketing. Even back then, they knew they were leaving money and leverage on the table. But who had the bandwidth to build out a portfolio while playing?

In the business world, that’s called a market gap. Customers want a product that doesn’t exist yet? Somebody should go create that product.

In this case, first a superstar athlete such as Durant had to believe he was capable of building his own brand while playing. Then he had to figure out how to do it.

Earlier in his career, Durant says, he mostly just wanted to do what he saw other superstars do.

“‘Gatorade, I need that. McDonald’s,’ ” he says. “I need a trading card, Upper Deck, because I’ve seen other great players do that.”

“You also thought your off-days had to be completely filled,” Kleiman says from across the table.

Over the six years they’ve been working together, Kleiman’s job has been to help Durant be purposeful and intentional about his projects and to take advantage of the creative freedom Durant’s considerable platform has afforded him.

That filtering process can be dizzying for a curious soul like Durant, who readily admits he’s still searching — and probably always will be — for what he wants to be. So a few years ago, in one of their daily deep dives, Kleiman laid it out: “You need to understand that this part of your life should be enjoyable.”

Durant had spent too long trying to fit the model of what he thought a superstar athlete “should” be doing. Just do what feels right or fun or interesting, Kleiman told him. Maybe one of his investments will turn into the next Vitamin Water or Beats by Dre. Maybe it’ll just be a cool experience to look back on. Maybe it’ll flop. But if a startup company presents a product Durant or Kleiman would use himself, or its founder had a certain je ne sais quoi they both connect to, that’s what guides them.

Take Postmates. “I’m hungry one day,” Durant says. “And Rich was like, ‘Yeah, [this company will] bring you food from any restaurant.’ I’m like, ‘They’ve got an app like that? Can you call somebody up there? We need to get involved, because we use this s— on a day-to-day basis.’ ” Soon after, in June 2016, Durant and his team bought a stake in the company, which reportedly had grown tenfold by a valuation this January.

There’s a more rigorous evaluation process after that initial spark, of course. Durant says he likes to study the industry and how a company has grown from its early stages of development before he invests. But if there’s a guiding principle behind the extensive portfolio they’ve assembled, it is to follow and trust Durant’s curiosity.

So far they’ve invested in some 50 companies, ranging from the cold-pressed juice company WTRMLN WTR to an autonomous drone company called Skydio. There’s an equity partnership in the headphone company Master & Dynamic. And starting Feb. 11, there’s The Boardroom, a six-episode series on ESPN+ and multiplatform media brand in which Durant, Kleiman and ESPN college basketball analyst Jay Williams talk with players, industry executives and insiders from the worlds of sports, business, media and technology about how the culture around sports is changing.

“Me and Rich always had these times where it was just him and I, brainstorming,” Durant says.

So why not turn those conversations into a show?

“It’s like Sports Business Journal but for fans,” Kleiman says. By now he’s got this pitch down cold.

“I was watching sports last year, and there was a headline about an investment that Kevin had made. Then a headline about a Liverpool investment that LeBron had made. Then some Yankees highlights.

“When I was 14 years old, I would have been so confused about why the investment stuff is in the middle of these highlights. But in our world now, that’s way cooler than the other stuff.”


There’s no job description that can capture what Kleiman does for Durant. He’s his business partner in Thirty Five Ventures, the umbrella corporation for their production company, Thirty Five Media; the Kevin Durant Foundation; and all of their investments, endorsements and business partnerships. He’s the first or second person Durant speaks to every morning, depending on how early Durant’s brother, Tony, and baby nephew FaceTime him. He’s definitely the first person Durant calls if anything ever goes wrong.

It’s more than your typical manager-athlete relationship: By all accounts, this is a genuine friendship. They refer to each other as “my best friend” and sometimes even “brother.” When ESPN shot the photos for this story, Durant preferred to share the stage with Kleiman and Williams. Yes, some of that is because they’re promoting The Boardroom together. But it’s also a reflection of just how close he and Kleiman are.

At first glance, it’s an unlikely pairing. Kleiman grew up in New York City, attending a private high school that was a member of the Ivy League Preparatory School League. Durant grew up in an impoverished area outside of DC, often taking public transportation for several hours a day to get to and from one of the three high schools he attended.

Kleiman is boisterous, excitable and intense. He has a ton of friends, sleeps with his phone on, spends hours every day workshopping ideas at home in what he calls his think tank. Durant is sensitive, creative and thoughtful. He has just a few close friends from his youth (he was too busy with basketball), spends his off-days exploring restaurants in San Francisco or record stores in Berkeley, and talks wistfully about driving his 1969 Volkswagen bus to Mexico for surf trips.

Durant had already worked with two other agents before he started working with Kleiman in 2013. But they quickly found a professional and personal synergy.

“We just met at, like, the perfect point,” Durant says of the former music industry manager he has empowered to run his business empire. “We both hit our peaks at the same time.”


Picked up from ESPN , I thought our readers would draw some inspiration from this well-written article. Photos are property of ESPN.

Support : Troubleshooting Browser Issues and Conflicts for WordPress Sites: from your friends at GypsySpoonful.com

 Support : Troubleshooting Browser Issues GypsySpoonful is a wordpress based handmade community, and most, if not all of the troubleshooting tips will apply to this actual site! Some issues that you encounter with your WordPress.com site/blog or account can be solved by changing your browser settings, refreshing the page, or clearing the browser cache and … read more

 Support : Troubleshooting Browser Issues

 Support : Troubleshooting

GypsySpoonful is a wordpress based handmade community, and most, if not all of the troubleshooting tips will apply to this actual site! Some issues that you encounter with your WordPress.com site/blog or account can be solved by changing your browser settings, refreshing the page, or clearing the browser cache and cookies.

Supported Browsers

Some browser issues may be caused by the browser itself. For optimal viewing and security we recommend that you keep your browser up to date. You’ll find a list of the latest browsers at Browse Happy.

We, at GypsySpoonful.com,  recommend that you use any of the latest versions of browsers on Browse Happywith the exception of Google Chrome -for optimal performance with WordPress.com sites such as ours. For whatever reason (and it may be a theme compatibility issue here on our site) Chrome does NOT play nice with GypsySpoonful.com. Chrome causes it to drag and load very slowly.

A note about Internet Explorer: Due to browser incompatibility, some themes are not fully functional in Internet Explorer 10 or earlier. If you are using Internet Explorer 10 or below we recommend upgrading your browser for an optimal experience.

Support : Browser Issues

Force Refresh

A force refresh or reload will cause the browser to re-check with the web server to make sure it has the latest copy of the web page you are viewing. Here are keyboard shortcuts for force refreshing your browser:

  • Windows: Ctrl + F5
  • Mac/Apple: Apple + R or Cmd + R
  • Linux: F5

Clearing Your Browser Cache

If you are experiencing problems displaying WordPress.com pages, clearing the browser cache is a good first step to try to resolve the issue.

Each time you access a web page, your web browser stores a temporary copy of the files needed to display the web page to you. Those temporary files are called the browser cache. If your cache is not updating properly or if it’s stuck, you could be viewing an older version of some of the supporting files that run WordPress.com. If you clear the cache, this will force your browser to fetch all of the files for a website again, so you will see the most recent version of the page.

Instructions for clearing your browser cache will be different for each browser and version.

Note: It is also possible for your Internet Service Provider to create a cache at the network level. This means that instead of viewing the WordPress.com web servers for some files, the ISP has created a cache to store files on their network to try to reduce bandwidth costs and also to make loading some web pages faster. If a network-side cache is causing you trouble, you most likely just need to wait for it to clear out on its own. And in a situation where you can’t reach your WordPress.com website via browser, you can confirm it’s caused by your ISP by checking whether your website is up for the rest of the world.

Clearing WordPress.com Cookies

WordPress.com requires the use of browser cookies in order for our site to work properly. If you have trouble with some sections of your site, you may wish to check to make sure you have cookies enabled.

If you can’t clear out your username/password from showing up in the browser when you try to log in, you may need to clear your WordPress.com-specific cookies. Generally, unless you have privacy concerns, we would not recommend that you clear all browser cookies, as that will affect your experience using other websites.

Check that JavaScript is enabled

The My Sites pages on WordPress.com, including stats, the post and page editors, customizer, checkout, and account setting pages, use a type of code called JavaScript to work. If you have JavaScript disabled, most of what makes WordPress.com work won’t be able to load in your browser. Some theme features, like post sliders and slide-out menus, also use JavaScript.

For the best experience on WordPress.com you need to have JavaScript enabled in your browser. This page will tell you whether you have JavaScript enabled or not, and has instructions how to enable it in the most popular browsers.

Note that some ad-blockers and anti-virus browser extensions can sometimes block JavaScript. Try disabling those extensions and check if the My Site pages work correctly. If so, add an exception for WordPress.com to the browser extension/add-on, and it shouldn’t block our code any more.

Logging out/Preview issues

If you find yourself getting logged out from WordPress.com frequently and are having trouble posting to your blog, or if you’re having difficulty using the Preview option, it’s possible you don’t have third-party cookies enabled in your browser.

More Troubleshooting

If you are still having trouble, here are a few more things you can try:

  • Upgrade your browser and Flash Player to the latest version available.
  • Make sure wordpress.com, wp.com and their subdomains (*.wordpress.com / *.wp.com) are not blocked by your browser. This also applies to your firewall or anti-virus software settings if you have any.
  • Try an alternate browser. If it works, then the issue is with the browser settings. Look for troubleshooting tips on your browser’s support documentation.
  • Try an alternate computer in the same location. If another computer works, then the issue is computer settings on the first one.
  • Try an alternate location that has a different Internet Service Provider. If it works, the issue is with your local network.
  • Try disabling IPv6. If this works, the issue is with your local network, but you don’t need IPv6 so you’re all set!
Rock The Sock

Goosie’s List : 20 of Goosie’s Favorite Rock the Sock Items on Gypsy Spoonful

Shop Shop Shop Shop Shop Shop Shop Shop Shop Shop Shop Shop Shop Shop Shop Shop Shop Shop Shop  

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Meet the Makers: New Shop Chic En Laine

Hand knitting at it’s very best ~ We are pleased to announce one of our newest shops Chic En Laine . Sometimes at Gypsy Spoonful we have a new member join and I fall in love with each and every item they add to their shop, as the days go on and I see them … read more

Hand knitting at it’s very best ~ We are pleased to announce one of our newest shops Chic En Laine . Sometimes at Gypsy Spoonful we have a new member join and I fall in love with each and every item they add to their shop, as the days go on and I see them beginning to fill up the virtual aisles of their store, I say to myself “Oh now THIS is my favorite… ” and then I find myself saying the exact same thing with each subsequent new listing!  I am so thrilled Sophie has joined our creative community, and I am so much looking forward to her growing her business with us even more.  She has so much talent, and her items are absolutely the best knit quality I’ve seen.

Her classic fashions are impeccably made and made to order just for her customers from her home studio located in South Carolina. Whether it’s a sweet little set comprised of a cardigan style jacket with a darling little hat

Beautiful stitching and classic appeal (click the photo to go to this listing now)

or a classic pair of knitted pants with super sweet suspenders, they will not disappoint. Keepsake quality for sure!

Nostalgia Abounds When Viewing Her Timeless Designs (click the photo to go to this listing now)

Perhaps you need a baby shower gift, or a special outfit for a photo session for the holidays? Sophie’s attention to detail is quite obvious on each item she creates.

If you’re looking for an amazing baby shower gift, stop on by her shop and check our her designs. There are also women’s hats available for the mama too!

Boho Style Slouchy Hat is Warm and Soft (click the photo to visit this listing now)

Sophie’s attention to detail is quite obvious on each item she creates.  If you’re looking for an amazing baby shower gift, stop on by her shop and check our her designs. There are also women’s hats available for the mama too! (You deserve it, treat yourself!)

So that you don’t miss out on any of her new listings , events or sales, be sure to follow Chic En Laine on Facebook and Instagram too.

Don’t forget to Heart her shop as well! Click HERE to visit today.

New Shop: Wicked Rose : Wire Wrapped Jewelry, Made in the USA

Thursday’s thoughts turn to a new shop, Wicked Rose, Who specializes in wire wrapped pendants and other jewelry. Click on the pic to view this gorgeous Texas red jasper wraped tree of life pendant. It’s not only beautiful but the jasper has beneficial properties as well, it’s great for healing from illness, strength building and … read more

Thursday’s thoughts turn to a new shop, Wicked Rose,

Who specializes in wire wrapped pendants and other jewelry. Click on the pic to view this gorgeous Texas red jasper wraped tree of life pendant. It’s not only beautiful but the jasper has beneficial properties as well, it’s great for healing from illness, strength building and more. Red Jasper is known to enhance strength and energy. It also helps recovering from physical illnesses, is useful in generating muscle tissue and can enhance the effects of exercise. Red Jasper effects the first and second chakras. Learn more about red jasper here.

This blue wrapped agate pendant is so beautiful! The pattern of stripes in the agate is amazing. This would be such a perfect holiday or birthday gift! Click on the pic to view it in her shop.

Rose’s Wicked Wires has a passion for nature, and especially rocks and she wants to share that with you. Every stone in her shop is unique and wrapped in high quality non tarnish wire.

To visit her shop, click here to see all of her beautiful designs

Be Consistent

Consistency is the Money Maker in Small Business

Running a business is a marathon, not a sprint. Nothing is truer than this in small business. It doesn’t matter if you sell handmade products, direct sales products or pizzas at the corner store. You can’t just open the doors, put up a sign and expect the people to pour in to buy your goodies. … read more

Running a business is a marathon, not a sprint. Nothing is truer than this in small business. It doesn’t matter if you sell handmade products, direct sales products or pizzas at the corner store. You can’t just open the doors, put up a sign and expect the people to pour in to buy your goodies.

You have to market your business. You run ads, offer sales and coupons, restock and reevaluate inventory and share on social media. Anything to keep putting yourself in front of people that will eventually lead to sales, hopefully. If your business is not seen, you don’t have a business and you are not going to succeed and grow.

How you choose to “grow and show” your business depends on the type of business it is and where and how your target market will most likely find you. Your personality is also a factor in your marketing efforts. For example, going live on Facebook is an excellent tool to build relationships with your potential customers. You can answer questions, share your product and interact with people in real time. But, if you are like me and you can’t stand the thought of being on camera and can barely stutter your way through it, this is probably not going to be a technique you use much.

Marketing has a rule called the Rule of 7. It states that a prospect needs to be exposed to your message at least 7 times before they will actually take action. In today’s digital age, I would venture that this number may be increasing. The reality is that it is more difficult now to get your message seen in the overwhelming amount of information available now to the everyday consumer.  You need to leave an impact and you need to show up.

Regardless of how you promote your business, the one thing that I and most other small business owners have found, is that to put and keep your business marketing efforts on the right track, you have to be consistent. Now, that does not mean that you need to be doing it constantly. Just consistently. Regularly. If people are used to seeing you post weekly, post weekly. If you can do daily, even better. Here is what does not work. Binge marketing for 3 hours one day and then doing nothing for the next 3 days. It may seem like you are getting tons of work done but a very limited number of people are going to actually see all that effort.

I have to admit, consistency is my biggest downfall and what I have to work the hardest at myself. A couple of years ago, I thought I had found the perfect answer to staying consistent on my social media when I found one of the scheduling platforms that have started to pop up everywhere. While they are definitely helpful, I found that they are not the perfect solution for me either. First, you still have to set up all the posts. You are still spending the time to craft the text and find the perfect image. Second, you still need to spend time tweaking your posts for the various social media and monitor the posts for engagement. Bottom line to me is yes they are an excellent way to cover certain times but you also need to continue to post in real time so that you stay current, trending and let your personality shine through.

Have You Heard The News?

  Have you heard the news??? The Gypsy Spoonful Fall Auction is in it’s FINAL DAY!! Some items don’t have bids yet! Snap up a deal , and snipe those auction items! We have over 110 MUST HAVE handmade items, Get on over to our Facebook Group and see what you can win!  Sew Sweet … read more

 

Have you heard the news??? The Gypsy Spoonful Fall Auction is in it’s FINAL DAY!!

Some items don’t have bids yet! Snap up a deal , and snipe those auction items! We have over 110 MUST HAVE handmade items, Get on over to our Facebook Group and see what you can win! 

Sew Sweet Pea's Handmade BoutiqueSewSweetPeas.comSize 2THere is an elegant, yet comfortable dress is perfect for…

Posted by Paula Marie Miguele on Friday, August 3, 2018

https://www.facebook.com/photo.php?fbid=10216501056661599&set=oa.1824886650922942&type=3&hc_location=ufi

MYSTARA HAND SCULPTED POLYMER CLAY DRAGON Starting bid: $55.00Bid Increments: $1.00US Priority Mail Shipping:…

Posted by Eli Mattingly on Wednesday, August 1, 2018

Starting bid $30Bid increase $1Shipping: $3.50 1st classAqua & coral Sparrow apron knot dress by That's So Addie….

Posted by Raenita Bennett Deal on Wednesday, August 1, 2018

Big, cuddly, gorgeous handmade crocheted snowflake afghan throw blanket is 52" x 52" by…

Posted by Jacquie Kaegebein on Friday, August 3, 2018

Made by SALT WORKSFall braceletSB: $18 with $1 bid incrementsBIN: $24 (void after first bid)Shipping is…

Posted by Cindy Perkins on Monday, July 30, 2018

Debra Engelbrecht's Paintings Auction Item #3“Waiting Boxer” PrintHand drawn with pencilsFramed artwork…

Posted by Patricia VanSant on Sunday, July 29, 2018

Jack Skellington and Sally size 5 dress is proudly made by Lace And Sneakers. This is a OOAK in this fabric. Jack and…

Posted by Virginia Hooper on Tuesday, July 31, 2018

Handmade Crocheted Little Birdie baby hat and cocoon size 0-3 months by…

Posted by Jacquie Kaegebein on Friday, August 3, 2018

She blinded me with science apron 25 opening1 dollar increments 3 dollar shippingJoin my group to see more…

Posted by Michelle Sherod on Thursday, August 2, 2018

*** Buy It Now ***Magical Memories By Jessica BoutiqueGoofy T Shirt $23 each shipped — this includes free…

Posted by Jessica Sines Lee on Thursday, August 2, 2018

Sew Sweet Pea's Handmade BoutiqueSewSweetPeas.comSIZE 6Y Dress.Here is an elegant, yet comfortable dress is made…

Posted by Paula Marie Miguele on Friday, August 3, 2018

Fall Musical Infinity Wreath By My Spinning Mind Home Decor Special sale price for the Fall auction…

Posted by Rachelle Ihrig on Sunday, July 29, 2018

See Even more auction items in the photo album HERE

Be intentional

Being Intentional: Doing the RIGHT thing vs. the EASY thing.

It’s an add to cart kind of day! The best way to start your day is to be INTENTIONAL. Yes, kiddies, that’s the word of the day.. Intentional… What does that mean exactly? in·ten·tion·al inˈten(t)SH(ə)n(ə)l/ adjective 1. done on purpose; deliberate. 2. done with purpose; intended Let’s take a look at what that means in … read more

Be intentional

It’s an add to cart kind of day! The best way to start your day is to be INTENTIONAL.

Yes, kiddies, that’s the word of the day.. Intentional…

What does that mean exactly?

in·ten·tion·al
inˈten(t)SH(ə)n(ə)l/
adjective

1. done on purpose; deliberate.
2. done with purpose; intended

Let’s take a look at what that means in the context of the “support handmade” and “shop small” movements.

The easy thing to do when you need to buy a gift is to run to your local retailer and pick up a gift card for another retailer, most likely a chain store, or corporately owned restaurant chain… Everyone likes gift cards, don’t they?

The easy thing to do when you need an outfit or accessory for a special occasion is to go to the mall, and look around until something “speaks to you”… or go to the closest big box store and find something there, right?

Well, I am here to tell you that the easy thing is not always the RIGHT thing to do.

doing the right thing

Being intentional in this context is about doing the RIGHT thing, not the easiest thing. Every single dollar you spend is a vote for the type of world you want to live in. Do you really want to line the pockets of CEO’s of fortune 500 companies? Do you want to give that CEO that extra vacation … OR would you rather know that your money is giving a little boy little league, or a little girl dance lessons? Would you rather see a small family be able to go out and see a movie together? or would you rather give that big box store’s corporate management team a big fat bonus when they’re already raking in the cash… or would you like to know that your purchase MEANT something to ONE work at home mom or dad?  I’d sleep a lot better at night if I was MORE intentional with my shopping dollars. Sure, it might make some forethought and planning out to buy a birthday gift for someone from the Gypsy Spoonful marketplace, and it may just be easier to grab that gift card from your local pharmacy store.

Gypsy Spoonful has 165 independently owned & operated small shops~ each one representing a very hard working mom or dad, or a student working their way through college, a person who has a disability and may not be able to hold a traditional job, a homeschooling parent who wants to be home with their children and teach them while also working and adding to the family income. EVERY single sale matters in the life of a VERY REAL person. It makes a difference in their household.

Doing the right thing is not always easy, but it is ALWAYS the right thing to do.

Shop the Gypsy Spoonful Marketplace Now

Check out what we believe about handmade, and small American business, if you vibe with what we’re doing, and you’re a maker/artist/crafter… apply to open a shop HERE . 

Want to see our community of makers in action, and get to know the person who owns a shop? Join our Facebook Group. You can also request a custom item on the wall in the group!

Some New Shops To Check Out This Weekend

Red Rose Bag / by PiecefulDesign / small cosmetics pouch / purse organizer / Travel bag / credit card case / electronics pouch Summer Cacti Swag, Summer Wreath, Cactus, Welcome to Our Home Sign, Coral Hot Pink Orange Green, Peonies, Home Patio Porch Front Door Decor, Housewarming Gifts Sun and Moon Charm Real Flower Resin … read more

Red Rose Bag / by PiecefulDesign / small cosmetics pouch / purse organizer / Travel bag / credit card case / electronics pouch

Summer Cacti Swag, Summer Wreath, Cactus, Welcome to Our Home Sign, Coral Hot Pink Orange Green, Peonies, Home Patio Porch Front Door Decor, Housewarming Gifts

Sun and Moon Charm Real Flower Resin Necklace Nature Pendant Bohemian Jewelry Boho Accessories by Prism Gypsy

Family Where Life Begins and Love Never Ends Wood Sign – Family Sign – Family Decor – Housewarming Gift – Farmhouse Decor – Wedding Gift – Hand painted by ItsAllGraceShop

Star Wars Galaxy Slouch Beanie size M by Bear Kitten Clothing

Crazy Lace Agate and Crystal Necklace with Heart Shaped Pendant by Forest of Jewels

 

 

 

Do you know who made the items you bought this week?

From the desk of the empowered and crafty woman dropping knowledge on the world, lololol What is happening inside my brain today: (thank you “secret squirrel cbd strain haha)   As we all know by now, Gypsy Spoonful is what we promote as “American handmade”. and no , we don’t have international sellers (yet) .. … read more

GoosieGirl.com

Heather AKA Goose, Owner/CEO at GypsySpoonful.com

From the desk of the empowered and crafty woman dropping knowledge on the world, lololol

What is happening inside my brain today: (thank you “secret squirrel cbd strain haha)
 
As we all know by now, Gypsy Spoonful is what we promote as “American handmade”. and no , we don’t have international sellers (yet) .. and the main reason for that at the onset was because so many imports were flooding Etsy and other marketplaces, and people were reselling imported copies of handmade products. Then it also came down to the shipping issue, if we were giving site wide, shipping for free (aka included in the price), it may not be feasible for us to ship internationally, or if someone overseas made a sale and had to ship it, it might be very hard to figure the cost when including shipping. (That has evolved a little bit over the last year but I’ll revisit that later) .
I am aware that today is International Fair Trade Day (5/12 every year) , and this brings me to something I am very passionate about, When someone purchases an imported item (especially from China) they have no way of knowing WHO actually created that item, OR how it was produced, or under WHAT conditions. I love the fact that the fair trade organization and guarantee exists, because of those reasons. (it’s time for a fashion revolution, people!) 
 
I think it is VERY important to understand, that imported items may have been created in sweat shops, where people are treated inhumanely and very poorly, or there may be human rights violations such as using child labor or forced prison labor. China has the WORST record in the entire world of human rights violations, they are a communist country afterall. Some day, if it’s possible to add international sellers , it is extremely important to me that we know their creative process (to be sure each item is individually handmade and not mass produced) as well as under what conditions they create the items, and that the people are being paid a fair wage as well. For more evidence and information about imports from China, go HERE
 
Just a message from the girl with the Gypsy Spoonful vision she’s trying to impart to everyone. Thanks for reading! Thoughts? drop a comment below and please share using the social media share buttons! 

Facebook Speculation Rumors Swirl: Zuckerberg Suggests There Will Be a PAID Version in Future

Zuckerberg Suggests There Will Be a PAID Version For years, there have been rumors running around on Facebook saying that the social media giant was going to start charging for it’s use; and for just as many years a quick fact check on Snopes will easily put this top 15 urban legend to rest. However, … read more

Zuckerberg Suggests There Will Be a PAID Version

For years, there have been rumors running around on Facebook saying that the social media giant was going to start charging for it’s use; and for just as many years a quick fact check on Snopes will easily put this top 15 urban legend to rest. However, something wicked this way blows~ and it sounds like things REALLY may be changing.

Repost from Bustle:

Facebook Founder And CEO Mark Zuckerberg testified before Congress yesterday, (April 11, 2018) regarding privacy breeches encountered at the hands of what is being called The Cambridge Analytica

“There will always be a version of Facebook that is free,” Zuckerberg said when Republican Sen. Orrin Hatch asked him if the service he created will always be free to use.

The phrasing of that remark strongly implies that it’s at least possible that there will at some point be a version of Facebook that isn’t free. Many speculated that this hypothetical paid version of Facebook would be ad-free, given that Zuckerberg was discussing the importance of advertising in Facebook’s business model when he made the comment.

Of course, this is all complete speculation. Zuckerberg made a throwaway comment that didn’t close the door to the possibility of a paid version of Facebook — but that’s about all he did. Zuckerberg made no official announcements, and didn’t even confirm that the company is looking at the possibility of a premium version. He simply hinted obliquely at the possibility.

The idea of a paid, ad-free version of Facebook has been floated in the past. In 2013, Twitter co-founder Biz Stone proposed that Facebook adopt such a business model — not as a means of protecting users’ data, but as a means of making more money.

“I’ve got an idea for Facebook,” Stone wrote in a Medium post. “They could offer Facebook Premium. For $10 a month, people who really love Facebook (and can afford it), could see no ads. Maybe some special features too. If 10% percent of Facebook signed up, that’s $1B a month in revenue.”

Moreover, a rumor circulated in 2009 (and several times since) that Facebook was going to start charging users to access the website. Needless to say, that never happened.

Not everybody is sold on the idea of a premium version of Facebook, however. Apple co-founder Steve Wozniak told USA TODAY on Wednesday that he doesn’t think users would pony up the extra cash for an ad-free Facebook experience.

“You would say, ‘I’m really paying $1,000 a year for this Facebook service when I can do email and other sites?'” Wozniak hypothesized. “There’s a lot of ways to be in contact with people.” He added that an ad-free version would provide “one little level of guarantee and privacy,” but probably wouldn’t alleviate all of users’ concerns about how their data is used and shared.

Goosie Commentary: I think most of the analysts who are predicting an “ad-free” version of Facebook may be off target. Where I see this going is offering Facebook free for regular users, and then Zuckerberg and his crew creating a paid version for businesses. I don’t think ad-free is ever the way they’re going to go.  Ad dollars are their bread and butter. Offering premium services to businesses to be seen again by followers (instead of boosting posts) will be the way it goes in my humble opinion. The slippery slope to a paid version for businesses seems to have started a couple of months ago with Zuckerberg’s statement when he basically killed Facebook Pages for Business and Brands.  He hinted then that there would be a separate place for Facebook Pages. And I believe that was the first step in separating “Regular Facebook users” from “Business Facebook Users”. I knew this was coming, I can almost guarantee that Businesses and Brands will be offered a premium version and if they don’t subscribe they’ll remain “dead” in “no man’s land”, or eliminated all together.

How will this affect Small Business Owners that use Facebook to share, promote, market and otherwise grow their customer base and reach? it’s going to hurt a lot. I think it’s going to be a pay to play type of scenario, and most of us are on shoestring budgets and live sale to sale as it is now.  Don’t quote me on my commentary and my prediction, but I’d be you dollars to donuts this is what will be happening in the future.

What do YOU think Mark Zuckerberg was alluding to in regards to the future for his social media cornerstone? Drop us a comment and let us know what you think.

If you’re a small business or handmade shop owner, would you pay to have a business facebook account? How MUCH would you be willing to pay per month? Drop a comment below and join the discussion.

 

Hustle: Do you have it? What does Hustling Mean To You?

The definition of hustle varies with different individuals. To some, its the art of working extra hard to meet your goals while to others, it’s a lifestyle you live by every day. As they say, the end results justify the means. We asked CEOs what hustle means to them and here are the responses. #1- … read more

The definition of hustle varies with different individuals. To some, its the art of working extra hard to meet your goals while to others, it’s a lifestyle you live by every day. As they say, the end results justify the means.

We asked CEOs what hustle means to them and here are the responses.

#1- Powering through the hard parts

Thanks to Jake Jorgovan, Lead Cookie!It’s not about working nights and weekends forever, that just leads to burnout. Instead hustle is about working those nights and weekends when it’s necessary to get over that next hump. Too many people confuse hustle with being a workaholic. You simply can’t stay in hustle mode for your entire life. There are seasons for hustle, and there are seasons to focus on your personal life. It’s important to understand that balance.

 #2- GSD’ing

Thanks to Spencer Chambers Hustle to me is summed up in what I like to call GSD’ing. What is GSD’ing you may ask? In appropriate language, this means Get “Stuff” Done. Work hard, never take no for an answer, make things happen, etc. It’s a really simple concept, but it takes hustle to truly execute and get stuff done on a daily basis.

#3- Simple

Thanks to Taran Ghatrora, Ellebox!Hustle to me is having a clear vision and an unbeatable work ethic to get there. You can’t get stuck in the planning phase or in overthinking.

#4- Executing things

Hustle is the ability to execute steps forward on ideas using discipline to motivate you, instead of inspiration or whim. Your idea is pretty much shit, unless you actually execute on it and do the thing.

Thanks to Ben Woods, Weathered Coalition!

#5- A number of things

Hustling is pursuing your passion when others aren’t. Hustling is saying no to happy hour to work on your business. Hustling is waking up every day at 5 a.m. to write a new company blog post, answer emails or listen to motivational videos. Hustling is spending most of your days alone because you are fervently working to grow your business.

Thanks to Zondra Wilson, Blu Skin Care, LLC!

#6-Having grit

Hustle means having grit. Sticking to it and getting things done while thinking strategically and being engaged. Hustling is about being effective and following through. It’s about the process — start to finish. Be strategic, savvy, and execute. It’s a go-go-go, get it done mentality.

Thanks to Deborah Sweeney, MyCorporation.com!

#7- Performance and productivity

For most entrepreneurs and small business owners, hustle in its most literal sense means that you have to perform and be productive at a high level each and every day. If not, your competitors are likely to get a leg up on you. In a more subjective sense, hustle is a term used regarding a side hustle, which is how many of us get started. If you can find something to do in your spare time which generates income for you, there’s nothing to say that it can’t eventually turn into a full-time position and career for you.

Thanks to Andrew Schrage, Money Crashers!

#8- Motivation and persistence

Thanks to Tom Szaky, TerraCycle!To me, hustle is motivation and persistence. It is being motivated by the word “no,” or the desire to do something others think is not possible. It is thinking big and not settling for anything less than great. Mediocre will not suffice. When TerraCycle first started about 15 years ago, we sold organic worm poop fertilizer. Selling to mom n’ pop stores would’ve been easy, but I wanted more. I wanted to see it on shelves in big box stores so I called relentlessly, no matter how many times they didn’t respond. Finally, we got a meeting and a short time later our fertilizer was on store shelves. Today, we no longer make the fertilizer and TerraCycle is known for recycling difficult to recycle materials. We operate in 21 countries and were just qualified by the SEC for a Regulation A offering which enables any level investor to purchase shares of the company. The capital raise will be used to acquire businesses, allowing us to continue to innovate ways to solve some of the world’s biggest waste problems. Thinking big and persevering despite the no’s in life is my definition of hustle.

#9- Making things happen

It takes drive, creativity, energy, passion, chutzpah, and resilience. As the founder and CEO I know there are going to be times when doors close or I have to pivot to turn my vision into reality. If it were easy someone would have thought of it and done it before. If you are committed to making your dream come true you have to hustle. No one else wakes up every day thinking about your business. It is on you to hustle. If you want it more then you just have to work harder and hustle to make it happen.

Thanks to Paige Arnof-Fenn, Mavens & Moguls!

 #10- Solving problems

Hustle is a term that gets thrown around a lot by entrepreneurs, we say with pride that we worked 14 hours a day for the last week. I’m working on being more conscious of framing my relationship to the word hustle, I now relate it to resourcefulness. When you’re running your own business, a lot of different things come down the pipe, and you’ve got to be able to dig deep and have a high capacity for problem-solving.

Thanks to Justin Shaw, One & Zero!

#11- Hard work

Hustle is working day in and day out even when the results aren’t showing. It’s doing all of the work when you don’t feel like it or you’re stressed. Hustle means not complaining and putting in the hours no matter what because you’re dedicated. In business, it takes a long time for the fruits of your labor to show their effects. I believe you have to be willing to work very hard now for rewards later. That’s what hustle means to me.

Thanks to Carmine M, Pierro Shoes!

#12- It’s everything

Thanks to Rune Sovndahl, Fantastic Services!Business and hustle go hand in hand when being an entrepreneur and it can be fantastic, but also really challenging at the same time. What is “hustle”, you may ask? It’s everything. To me it is breathing, living and feeling the pulse of the business. It’s about making constant growth sustainable. Hustle is about a constant state of peak performance and ability to find the positive in every situation. It is also used to remind one that good things don’t come to those who wait – it comes to those who work hard, sleep and breathe work, and deliver. No matter what type of problem is thrown at you, you have to keep hustling!

#13- To keep moving

Hustle to me means rolling with the punches and never giving up. When your business or your professional career there are going to be low times, failures and even lull’s. You need to make sure to keep working through these times. This is where most people give up and try something new. Have faith and believe in yourself. Hustle your way through these hard times.

Thanks to Garrett Smith, Pitch + Pivot!

#14- Several things

Being the Executive Director of a very small nonprofit, hustle means something very different to me than how the average CEO probably sees it. For me, making as many connections as possible and going to as many networking events as possible are critical. I also need to be fearless when it comes to asking people, companies, and organizations for support and resources for our organization whenever we need it. Hustle also means having my elevator pitch down to a science, so I can easily and efficiently sell our organization to potential new supporters and partners on the spot. For me, hustling also means keeping in touch with connections even if you can’t work with them right away, because you never know if they might be able to help you later on, or who else they might know who might be able to help you, too. Additionally, being ready with a list of things you need assistance with – and being ready to vocalize that list of needs when opportunities arise – is definitely critical to hustling, as is working all channels available to you (like using social media for instance) to crowd-source resources and connections that can benefit us as well.

Thanks to Melissa Norden, Bottomless Closet!

#15- When you say, enough talking – it’s time to do something

Your business began with a dream, that dream morphed into a vision which then becomes a goal. The world is full of dreamers. You have to do more than dream and believe; you have to have a shared goal and hustle to reach it! We teach our team in our EntreLeadership classes to clearly define dreams, visions and goals, share them and share them with their teams. Hustle happens when the team fights and claws together to get there.

Thanks to Dave Ramsey, Ramsey Solutions!

#16- Making it work

“Detroit Hustle” is a known state of mind in the Motor City, where my outdoor advertising agency is headquartered. To me, hustle means always making it work and never giving up. I’ve worked essentially 24/7 since starting Brooklyn Outdoor 5 years ago and I wouldn’t change it for the world. My days are jam-packed with meetings, conference calls, and tight deadlines. I think the most important part of the hustle is being invigorated by hard work instead of feeling drained.

Thanks to Candice Simons, Brooklyn Outdoor!

What does hustle mean to you? Tell us in the comments below. Don’t forget to join

(courtesty of CEO Blog Nation)

During a Gold Rush: Sell Shovels and Pickaxes!

During a Gold Rush: Sell Shovels and Pickaxes!

There is a saying in the startup world that “you can mine for gold or you can sell pickaxes.” This is of course an allusion to the California Gold Rush where some of the most successful business people such as Levi Strauss and Samuel Brannan didn’t mine for gold themselves but instead sold supplies to miners – wheelbarrows, tents, … read more

There is a saying in the startup world that “you can mine for gold or you can sell pickaxes.” This is of course an allusion to the California Gold Rush where some of the most successful business people such as Levi Strauss and Samuel Brannan didn’t mine for gold themselves but instead sold supplies to miners – wheelbarrows, tents, jeans, pickaxes etc. Mining for gold was the more glamorous path but actually turned out, in aggregate, to be a worse return on investment and labor than selling supplies. On May 12, 1848, a store owner named Sam Brannan held a “one-man parade” to announce the start of the San Francisco Gold Rush.

Levi Strauss was a German businessman who founded the first company to manufacture blue jeans. His firm, Levi Strauss & Co., began in 1853 in San Francisco, California. Born February 26, 1829 in Buttenheim as Löb Strauss, died August 26, 1902 in San Francisco. Levi Strauss was born in Buttenheim on February , in the region of Bavaria, Germany. At the age of 18, Strauss, his mother and two sisters traveled to the United. Levi Strauss & Co. also known as. Levi s, is a clothing company. known worldwide for its Levi s. brand of denim jeans.

“Gold! Gold from the American River!” Brannan shouted up and down Market Street in San Francisco. He held his hat in one hand and waved a bottle of gold dust in the other. San Franciscans had received false news of gold before. But by all accounts, Brannan’s performance sent residents running in search of riches.

Brannan had a good reason for spreading the news rather than panning for gold himself. The canny entrepreneur owned a general store that served the workers at Sutter’s Mill, the site where gold was discovered. And in the week between learning about the discovery and yelling about it in San Francisco, he’d bought all the picks and shovels in the city.

Brannan’s announcement helped spur a seminal event in California’s history. As Brannan raked in money selling mining supplies, his actions also, years later, led to the coining of a famous maxim:

During a gold rush, sell shovels.

When you start a company, the most important consideration should be working on a product you love (a startup can be a 5+ year endeavor so if you don’t love it you probably won’t be able to endure the ups and downs).  A secondary consideration should be matching the skills of the founders to the market.

Zuckerberg Announces BIG Changes for Business Pages on Facebook. Coming Soon in 2018. Small Business Apocalypse.

Did you hear about the BIG changes coming to Facebook for businesses??!! straight from the horse’s mouth: Last Thursday, Zuckerberg stated the company intends to bring personal interaction back to Facebook, ensuring that users see more of their friends’ posts and less content from brands, media and other groups that utilize Facebook pages. While this … read more

Did you hear about the BIG changes coming to Facebook for businesses??!!

straight from the horse’s mouth:

Last Thursday, Zuckerberg stated the company intends to bring personal interaction back to Facebook, ensuring that users see more of their friends’ posts and less content from brands, media and other groups that utilize Facebook pages. While this will make for a more enjoyable social experience on Facebook, one of the drawbacks of this change is that many of the businesses, brands or media that users want to follow will not be visible as often. For instance, if you follow a business page and enjoy seeing their posts, this new change will hide most of their updates.

Zuckerberg Announces Big Changes for Facebook Pages in 2018

As if the algorithms and the pay to play post “boosting” didn’t do enough damage to our small businesses, now he’s coming right out and saying that businesses and brands will be buried and hidden even more!!

Those of us who managed to dodge paying to boost posts just to reach a 1/10 of the people who actually follow our pages, will suffer even more. Small businesses who don’t have an advertising budget will all but be obliterated in the new Zuckerberg Facebook 2018 plan…

For those of you that have trusted my advice and suggestions in the past as far as social media go, I want you to know I am working on an ebook to explain these changes and I’m brainstorming workarounds for this “new era” for businesses coming SOON on facebook. I”ve been quoted in several publications (blogs, newspapers, magazines etc) as well as being quoted in two books as a small business and social media expert. If there’s a will there’s a way, and Goosie is on the case…

Please comment and let me know if you’d be interested in my ebook, and what you think of these new changes Zuckerberg thinks will be so awesome


Starting your small business: Top six tips for new businesses

So to get started, create your own simple, one-page business plan that is a high-level overview of the small business you’re about to start. Preliminary Steps: Define your vision. What will be the end result of your business? Define your mission. Different to a vision, your mission should explain the reason your company exists. Define your objectives. What … read more

So to get started, create your own simple, one-page business plan that is a high-level overview of the small business you’re about to start.

Preliminary Steps:

  1. Define your vision. What will be the end result of your business?
  2. Define your mission. Different to a vision, your mission should explain the reason your company exists.
  3. Define your objectives. What are you going to do — what are your goals — that will lead to the accomplishment of your mission and your vision?
  4. Outline your basic strategies. How are you going to achieve the objectives you just bulleted?
  5. Write a simple action plan. Bullet out the smaller task-oriented actions required to achieve the stated objectives

That’s it. It might be longer than one page, but it will surely be more organized and shorter than a full business plan, which could take weeks to write. If you need more information on the one-page business plan, or want to write out a full-blown finance-centered business plan

Decide on a budget

While I highly recommend you keep your costs as low as possible, you’ll still need to determine a budget to get started and how much you’ll be able to spend. If you’re self funding, be realistic about numbers and whatever you anticipate your budget to be. I’ve found that an additional 20 percent tacked on for incidentals is a realistic overage amount that helps you plan your burn rate.

Your burn rate is how much cash you’re spending month over month. It’s an important number for you to figure out to determine how long you can stay in business before you need to turn a profit.

You should set up your business with profitability in mind the first 30 to 90 days. It’s possible. But have a budget reserve so you can survive if things go leaner than expected.

Decide on a legal entity

Filing paperwork to start a business costs money. Often, depending on your state, it can be a lot of money. You’ll need to account for city or municipality licensing, state incorporation or business entity fees and more. Do a thorough search ahead of time to determine what the filing fees are for your city, county and state before starting any business.

Often in the initial “test” phase for your small business, it can be wise to start as a sole proprietor, as it means less paperwork and up-front expenses. That can save you some big-time cash while you determine the viability of your business. Do be aware though that acting as a sole proprietor can put you at personal risk, so you’ll want to weigh the benefits vs. risks and then speak with a local attorney or tax professional to decide which is smarter for your short-term vs. long-term goals.

You can always file for a business entity once you’ve proven in the first three to six months of business that you’ve got a viable, sustainable model.

Take Care of the Finances

Whatever business entity you decide on, keep the funds separate from your personal accounts. This is a big mistake that makes tax time and financials so utterly and horribly confusing. It’s really easy to set up a free business checking account with your local credit union or bank. All you’ll need is your filing paperwork, sole proprietor licensing information and an initial deposit to get set up from most financial institutions.

Don’t pay for an account or get any kind of credit lines yet, just get a holding place you can keep your money separated from your personal accounts. This should take you no more than hour at the financial institution of your choice.

Get your online presence/Website:

Regardless of whether your business will be brick or mortar or online, you’ll need a website and that means securing a URL. Popular domain sites such as idotzdomains and Go Daddy will allow you to search for the website domain address of your choice and purchase it for as little as $.99 (be careful with GoDaddy though, they will jack the price up in subsequent years so be sure

If you’re starting an online business, you can tie your domain to an online shopping cart and store front such as Gypsy Spoonful  or you can build a basic website yourself on top of your URL with do-it-yourself drag-and-drop site builders such as Weebly for a low fee.

Test Sales

You have enough of a foundation now that you can start testing some sales. Try to spread the word in inexpensive and creative ways.

If you have a service-based business, get involved with your local chamber of commerce or small-business chapter immediately and ask what resources are available for you to speak, present or share information about your business. If you have a product-based business, test the viability of your product at local flea markets, farmers markets or other community events to test what the public really thinks (and if they’ll purchase) from you. Start social media accounts and post photos of your products to see if the public is looking for the items you create.

Drive traffic to your shop/website through simple Facebook Ads with capped budgets, or set up a simple Google AdWords account with a budget cap to test if traffic is going to your site.

The admin team of Gypsy Spoonful is happy to help you learn how to drive traffic to your shop~ where else can you get hands on help from the owners of the company?

 

 

goals

Why Join The Gypsy Spoonful Creative Community?

On Gypsy Spoonful… ?we are 100% handmade ?nothing is imported ?Everything is hand crafted from real people who operate their own independently owned American small businesses. ?We allow you to run your business the way YOU want, we TRUST you to make great decisions on what products to sell, we TRUST you to be able … read more

what if I fall? oh my darling, what if you fly?

On Gypsy Spoonful…
?we are 100% handmade
?nothing is imported
?Everything is hand crafted from real people who operate their own independently owned American small businesses.
?We allow you to run your business the way YOU want, we TRUST you to make great decisions on what products to sell, we TRUST you to be able to get inquiries and be able to EMAIL the sender directly, we don’t keep communication trapped within the site (because we TRUST you to be responsible)
?We allow you to put outside links in your listings (to your facebook, or instagram for example) , because we TRUST you not to circumvent customers to another platform.

Empowering Women

?We won’t shut your shop down based on a random complaint, we have our maker’s backs and will investigate FAIRLY and give you the opportunity to respond as well.
?. There is no monthly shop fee, there are no listing fees, and no renewal fees. You can relist when and how often you want, listings run forever. The final value fees are modest , even on digital/pdf products (some sites take 50% of pattern sales! Gypsy Spoonful only takes 2.9% + Paypal fees and a 2% masspay fee) . If it doesn’t sell, you don’t pay a thing!
?You have the support of a creative/entrepreneurial community, cheering you on the whole way. Our admin team has over 30 years of online selling experience (in the handmade/boutique worlds) . We know what works and what doesn’t work. The founder (me, Heather Gray) has been in business for 14 years selling boutique/handmade items, she’s a published author, has designed for a-list celebrities, been on television, been blogged about, used as a small business expert in articles and books. We have experience in the trenches, we have tried different things, let our leg work be on your side. We’ll save you time and effort by giving suggestions of what we’ve learned over the years. We’re always experimenting, trying new things in the way of marketing and promotion for our makers. In just 8 short months we’re getting amazing traffic, inquiries, sales and we’re up to about 125 shops right now.

 

empowering women
?We may be new, but that means it a ground floor opportunity to get involved in a VERY EXCITING movement ~ we’re not just about selling, we’re about making handmade a LIFESTYLE. A viable choice in the marketplace, where disposable products have sullied the quality of goods that consumers have as a choice. We believe in handmade, and all that it represents. We believe in small business. We believe in supporting local small businesses before big box stores and fortune 500 companies. We believe in America, and that as Americans, we can bring superior products to the marketplace as exceptional choices for consumers.
? Where else can you get training, tips and help from the people that run the site? When was the last time the CEO of any selling platform sat down with you and gave you tips on taking photos, asked for your input on an idea for an important new feature for the site? YOU count, and MATTER at Gypsy Spoonful. We aren’t out to profit on your hard work, we’re also here to help you GROW because we believe in empowering other small business owners.


?If you’re interested in getting involved in what we’re doing, we’re looking for new makers, we are a curated site, meaning we don’t allow everyone to just join, there’s a vetting and interview process (and we do have a wait list). If you’re a hard worker who is not afraid to put in the time/effort/work and be involved in a community setting, with helping make decisions and give input about the direction we are going, we want you to be a part of Gypsy Spoonful.

https://gypsyspoonful.com/market/join/

?We’re also looking for bloggers who want to contribute as guest bloggers with small business topics, marketing & PR, & branding tips, handmade DIY tutorials, etc (email goosiegirlboutique@gmail.com)

If you made it through this LONG post, you deserve a HUG!!

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Dad Sews

Sew, Fail, Repeat. The Dad Sews Journey (Part 1)

Let’s Get To Know Dad Sews Blogged by our resident Blogger, Donna of Charms Couture Boutique     Sewing. As a society, when that word is heard, we tend to think of women hunched over needle concentrating on mending a garment. Or we think of the 1950s housewife making her husband a new pair of … read more

Dad Sews

Well, I’ve always wanted to learn to sew. This year I turn 40, and I’m starting to get embarrassed asking my mother to hem my jeans. This is a skill I should have in my tool belt.  Especially now that I have four kids. There are socks to darn, holes to fix, etc. Knowing how to sew is a money saver, and I NEED to save money.

Let’s Get To Know Dad Sews

Blogged by our resident Blogger, Donna of Charms Couture Boutique

 

Dad Sews Blog

Donna of Charms Couture Boutique

 

Sewing. As a society, when that word is heard, we tend to think of women hunched over needle concentrating on mending a garment. Or we think of the 1950s housewife making her husband a new pair of trousers and christening gowns for her young children. Do you see the trend? The stereotype? That’s right. HER. SHE.

Why is it that we tend to leave MEN out? Men sew too. In fact, back in the 50s, in order to get pants done, or a work suit, communities had TAILORS! And tailors were MEN. Where and when did the conversion change?!

MEN CAN MAKE PRETTY THINGS TOO!

Sew (see what I did there? Yes I know, I’m a lame), why is this important? Why am I even writing about this? Simple. DadSews.

Huh? DadSews? Yes. A Man that Sews. A Sewing Man. A Man that is a Dad that Sews…DADSEWS!

Over the past months, I’ve had the pleasure of talking with Christian Lee; the Dad behind DadSews.com.

This guy has really set the tone for all Fathers starting out on their sewing journey!

For anyone who has ever started out on a new hobby, or has attempted to learn ANYTHING new, then you probably know and recognize the faces of failures. The grunted look when you’re concentrating so hard that the slightest sound or question from your S/O or child makes you want to scream; “LEAVE ME ALONE! I ALMOST HAD IT!” The tearful face of finishing a lovely row of stitches just to find out the backside is all wonky and you must find your new best friend: The Seam Ripper. The late night sewing and swear sessions that make you want to throw everything against the wall. WE know these faces, these feelings…and Christian knows them too.

I’ll admit, when I got back into sewing after 10+ years, I joined a ton- and I mean a TON- of sewing groups on Facebook. It was disheartening. I saw all these great projects and even at times people would post, “I’ve never sewn before and didn’t use a pattern… and what they made was essentially a full length rhinestone ball gown! WHAT?! Yea, how do you NOT want to give up after seeing posts like that?

Sewing can be an extremely fulfilling undertaking; as well as a morose self-loathing of questioning our own sanity and skill. Christian understands this process; the endless loop of creating, wondering, failure, and success.

Juggling this often chaotic loop with the everyday aspects of family life can be treacherous. We lose time we’ve committed to our families or to our projects; we need to manage sewing projects against soccer games, dresses against dances, accessories and toys against family game nights. Where is the line?

In asking Christian how he manages his business and family commitments, he explained that every year, he takes a month long break. His kids are involved in his projects which help keeps him energized! He publishes about one DadSews video a week on Tuesdays, he highlights another Sewist on Thursdays on the Live or Spotlight video and his filming is scheduled AROUND HIS FAMILY TIME.

Christian didn’t start out sewing or wanting to sew. His previous career? He was a travelling stand up comic! Which actually works pretty well with sewing! You really need a sense of humor to overcome some of the stresses that come with the territory.

Another stressor? Sewing for people who want couture custom pieces for dollar store prices. In the handmade world that is a big struggle. You want and may need the business but cannot take on the amount of work the potential customer seeks for the price they want to pay. How do we nicely say no but leave the door open to the future?

Christian’s advice? “I just tell the truth, “it doesn’t fit my brand”, or “I don’t have the time to devote to it”, “or “it’s a conflict of interest.” Usually one of those is accurate and understood by reasonable people. Plus, there’s always a block/ignore button. I’m teaching people to sew as I learn as well, so I don’t run into that problem, but I think in the beginning people should charge somewhere between what they’re worth, and what they’re willing to take. Once you’re positive you have the skills, request the bills. ALL of them.”

That’s right ladies and gents! Get paid fairly for what you do!

Sewing. As a society, when that word is heard, we tend to think of women hunched over needle concentrating on mending a garment. Or we think of the 1950s housewife making her husband a new pair of trousers and christening gowns for her young children. Do you see the trend? The stereotype? That’s right. HER. SHE.

Why is it that we tend to leave MEN out? Men sew too. In fact, back in the 50s, in order to get pants done, or a work suit, communities had TAILORS! And tailors were MEN. Where and when did the conversion change?!

MEN CAN MAKE PRETTY THINGS TOO!

Sew (see what I did there? Yes I know, I’m  lame), why is this important? Why am I even writing about this? Simple. DadSews.

Huh? DadSews? Yes. A Man that Sews. A Sewing Man. A Man that is a Dad that Sews…DADSEWS!

Over the past months, I’ve had the pleasure of talking with Christian Lee; the Dad behind DadSews.com.

This guy has really set the tone for all Fathers starting out on their sewing journey!

For anyone who has ever started out on a new hobby, or has attempted to learn ANYTHING new, then you probably know and recognize the faces of failures. The grunted look when you’re concentrating so hard that the slightest sound or question from your S/O or child makes you want to scream; “LEAVE ME ALONE! I ALMOST HAD IT!” The tearful face of finishing a lovely row of stitches just to find out the backside is all wonky and you must find your new best friend: The Seam Ripper. The late night sewing and swear sessions that make you want to throw everything against the wall. WE know these faces, these feelings…and Christian knows them too.

I’ll admit, when I got back into sewing after 10+ years, I joined a ton- and I mean a TON- of sewing groups on Facebook. It was disheartening. I saw all these great projects and even at times people would post, “I’ve never sewn before and didn’t use a pattern… and what they made was essentially a full length rhinestone ball gown! WHAT?! Yea, how do you NOT want to give up after seeing posts like that?

Sewing can be an extremely fulfilling undertaking; as well as a morose self-loathing of questioning our own sanity and skill. Christian understands this process; the endless loop of creating, wondering, failure, and success.

Juggling this often chaotic loop with the everyday aspects of family life can be treacherous. We lose time we’ve committed to our families or to our projects; we need to manage sewing projects against soccer games, dresses against dances, accessories and toys against family game nights. Where is the line?

In asking Christian how he manages his business and family commitments, he explained that every year, he takes a month long break. His kids are involved in his projects which help keeps him energized! He publishes about one DadSews video a week on Tuesdays, he highlights another Sewist on Thursdays on the Live or Spotlight video and his filming is scheduled AROUND HIS FAMILY TIME.

Christian didn’t start out sewing or wanting to sew. His previous career? He was a travelling stand up comic! Which actually works pretty well with sewing! You really need a sense of humor to overcome some of the stresses that come with the territory.

Another stressor? Sewing for people who want couture custom pieces for dollar store prices. In the handmade world that is a big struggle. You want and may need the business but cannot take on the amount of work the potential customer seeks for the price they want to pay. How do we nicely say no but leave the door open to the future?

Christian’s advice?

I just tell the truth, “it doesn’t fit my brand”,

or

“I don’t have the time to devote to it”, or “it’s a conflict of interest.”

Usually one of those is accurate and understood by reasonable people. Plus, there’s always a block/ignore button. I’m teaching people to sew as I learn as well, so I don’t run into that problem, but I think in the beginning people should charge somewhere between what they’re worth, and what they’re willing to take. Once you’re positive you have the skills, request the bills. ALL of them.”

That’s right ladies and gents! Get paid fairly for what you do!

Part 2 …coming soon…

Collaborators on Pinterest

HOW and WHY to add collaborators to Pinterest

We’ve talked before about the importance of being on Pinterest and listed important steps to set up a business account on Pinterest.  In this article, I’ll show you how to use Pinterest as a tool for collaboration in your business. Pinterest isn’t the first tool that many people think of when it comes to collaboration, … read more

Collaborators on Pinterest

We’ve talked before about the importance of being on Pinterest and listed important steps to set up a business account on Pinterest.  In this article, I’ll show you how to use Pinterest as a tool for collaboration in your business.
Pinterest isn’t the first tool that many people think of when it comes to collaboration, but the visual nature of Pinterest makes it ideal in many respects.

How can you maximize your time on Pinterest?

But how can you maximize your Pinterest activities without spending a ton of time on it? Well, along with scheduling your pins, one of the most effective but underutilized strategies to get more exposure from Pinterest is by using group boards.

Now, if you’re new to Pinterest, you may only know of regular boards that only you can pin to. You may have never have heard of group boards. Or maybe you have but you don’t know how to use them or don’t think they apply to you.

I’ve been dabbling with group boards over the past few months and have seen a dramatic increase in followers since I strategically introduced them to my Pinterest marketing.

So in this post I am going to demystify group boards, explain the advantages of using them and outline a few ways you can get started straightaway with this strategy.

What Are Pinterest Group Boards?

A group board works like a regular Pinterest board. The only difference is that along with the board creator, other people are also allowed to pin.

Group boards go under many different names – shared boards, contributor boards, community boards and collaborative boards. Regardless the term, they are all exactly the same thing.

There is currently no directory of Pinterest group boards. In order to distinguish a group board from a regular one you need to look out for the group icon at the top of a board when you are browsing someone’s page.

Key Benefits of Using Group Boards

Group boards are not only a great way to organize ideas and bring people together, but they can also have real tangible benefits for your brand and business.

#1. Dramatically boost your followers

If users select to “follow all” of any contributor’s boards, then they will be added as followers to a group board you are part of. The increased exposure and visibility you get through group boards will increase your follower growth at a faster rate.

#2. Exponentially increase the number of repins

The more followers you have the more likely they (and their followers) are to see your content, repin your pins and click through to your website. This means more traffic to your site and potentially more subscribers, customers and clients.

#3. Put your pinning virtually on autopilot

Implement this strategy correctly and you could get other people creating content for.

Certainly at the start, Pinterest can be time-consuming but managed well, you could soon have a team of people perpetuating your content for you across their networks.

#4. Increase engagement and create brand ambassadors

Your customers may already be liking, commenting and sharing your content with their followers on Pinterest. But inviting them to pin to your brand’s group board will get them more engaged and involved in your online conversation.

It will also elevate them to the role of brand ambassadors, who their followers are more likely to take note of.

Let’s take a look now at some ways you can harness the power of group boards in your business.

How Can Businesses Use Group Boards?

  • Collaboration – are you working with other people, employees or co-workers on a specific project? Use group boards to share industry-specific tips, training materials and resources. Make the board “secret” if you want to keep the information under wraps.
  • Planning – are you a wedding planner, interior designer or in charge of an event that requires input from others? Invite the stakeholders to join you on a group board where you can collect and share design ideas, compare menus, color schemes, flower arrangements, room layouts, fabric samples and so on.
  • Promotion– thinking of running a contest, raising funding for your big idea or promoting a worthy cause? Group boards are perfect for engaging your audience, getting customers to interact with your brand as well as sharing data, statistics, success stories etc. to raise awareness about your brand or a particular issue.
  • Networking – why not invite other pinners to pin about a common topic and expand your network at the same time? Bloggers especially can benefit from group boards by using them to connect with other bloggers and actively re-pinning each other’s content as part of a blogging network.
  • Authority – are you knowledgeable about a particular subject area? Create a themed group board and contribute regularly to build credibility and establish yourself as a thought leader to the board’s followers.

How To Create A Contributor Board

Go to the Pinterest home page and click on the Add + tab at the top of the page.

Collaborators on Pinterest

 

Then select the option to Create a Board.

Create a Pinterest board

Next choose a name for your new board, select a category and whether you want to make it a private (secret) board or a public one. The final sCollaborators on Pinteresttep is to decide who you want to add as a contributor.

 

How To Add Contributors
Today I’m going to share three different ways to collaborate on Pinterest:  Secret Boards, Group Boards, and reaching out to others.

Collaborators on Pinterest

Reaching Out To Others
This may seem like a no-brainer, but when I talk with other business people and clients, I’ve realized that many people don’t take this step.  Reaching out to other people in your industry who are already on Pinterest is a vital step to building business relationships.

This starts in your comments.  I’m still amazed at people who don’t respond to comments someone has left for them on a pin.  Pinterest isn’t the most social of the social networks, so when someone does this it really stands out. Comment back!  Don’t just say “Thank You.”  Continue the conversation and say things like, “What did you like about that pin?”  or “When you read that article, what was the most helpful piece of advice?”  Building on the conversation is key.

Once you’ve built up a history with each other, and they express interest in using Pinterest for marketing, start asking each other for advice or work together.

My Pinterest marketing skills have grown because I’ve been able to build relationships with .  Now, if I’m struggling on an image or what exactly to pin, I can turn to my friends for advice and they can do the same with me. Having colleagues who can give helpful criticism and support is crucial when trying to take your Pinterest marketing to the next level.

Group Boards
One of the most significant benefits of joining group boards on Pinterest is the exposure of your own content.  This is vital when you are first starting out.  For example, if you join or get invited to a group board that has 1000 followers and you’ve just gotten your Pinterest account up to 100 followers, that extra 1000 can make a big difference on how many people see your content. Finding high quality group boards relevant to your industry used to be a chore, but with sites like pingroupie.com,  finding group boards for your industry is much easier. Group boards can also help grow your Pinterest account more quickly.  If you are providing great pins that are relative to a Pinterest group board and that audience, more people will become interested in your profile, and in many instances start following some of your boards.

Creating your own group board is a great way for you to curate great content for your audience.  For example, I had a board called Instant Instagram Tips which is ranked on Google Search.  I mentioned this board to Peg Fitzpatrick, and she became a contributor. I then turned that board into a group board for the two of us to pin to.  Having just one other person who pins great content makes it a lot easier to make that board a place where people can go to for resources on Instagram.

Secret Boards
Secret boards are a powerful tool on Pinterest.  We’ll go more in-depth on some power tips for secret boards in a later article.   Secret boards are just that, secret.  The public on Pinterest can’t see them.  You can pin recipes, gift ideas for your spouse, what the competition is doing, or  article ideas for your blog…you get the picture.
You can, however, share your secret boards with users you select.  This can be used quite effectively in business.   I’ve created and shared secret boards with logo designers where I share logos I like, and they pin concepts that they have created.  It’s a really fast way to drill down to a design quickly.

 

How to add collaborators to Pinterest

Do you have a Pinterest board that you would like allow friends, workmates or colleagues to pin images to?  It’s easy – add them as a collaborator!  Here’s how:
Log into your Pinterest account and navigate to your boards
Click ‘Edit’ on the board you wish to add a collaborator to
In the ‘Who can add pins?’ text box, start typing the name of your new collaborator, and select their name from the drop down box when it appears (Note:  They will need to be following your board before you can add them) and click ‘Invite’
Click ‘Save Settings’
Your chosen collaborator will now receive an invitation to which they will need to accept and then they’ll be able to start pinning to your board!

Introducing the all-new Cricut Maker- Feature Showcase , and free shipping coupon code.

Cricut Maker ! Introducing the all-new Cricut Maker. It handles fabrics, leather, and balsa wood with effortless precision. Cuts sewing patterns in just a few clicks. And places more creative possibilities than ever at your fingertips. Meet Cricut Maker – the ultimate smart cutting machine. (Now during the month of September, get free shipping using this link,  … read more

Cricut Maker ! Introducing the all-new Cricut Maker.
It handles fabrics, leather, and balsa wood with effortless precision. Cuts sewing patterns in just a few clicks. And places more creative possibilities than ever at your fingertips. Meet Cricut Maker – the ultimate smart cutting machine.

(Now during the month of September, get free shipping using this link,  http://bit.ly/2gDo9uF 

and coupon code: FALLSHIP)

A whole new material world

Cricut Maker quickly and accurately cuts hundreds of materials, from the most delicate fabric and paper to the tough stuff like matboard, leather, and balsa wood. Now your creative potential is exponential.

Sewing crafts, simplified.

Pick a pattern, and Cricut Maker cuts and marks all the pieces in just a few clicks. Saving you plenty of time for all the fun parts.

Select from hundreds of digital patterns.

Let the machine do the cutting and marking.

Sew it together and you’re done!

Cricut Maker

 

Expandable Suite of Tools . The tools you need. Today and tomorrow.

Cricut Maker

With its revolutionary toolset, Cricut Maker cuts, writes, and scores more materials – with greater precision and control – than ever before. Plus, with more tools coming, Cricut Maker grows with you as you master each new craft.

Rotary Blade -Cuts fabrics quickly. Safely. Flawlessly.
The Rotary Blade brings infinitely customizable, precision fabric cutting to the home for the very first time. Use it to cut cotton, fleece, denim, and more. With its gliding, rolling action, it cuts virtually any fabric quickly and accurately – without backing material.

Knife Blade-Add a new dimension to any project.
The extra-deep Knife Blade cuts through dense materials up to 2.4 mm (3/32”) thick with unprecedented ease and safety, almost like an automated X-ACTO® blade. It’s ideal for thicker materials like balsa wood, matboard, and heavy leather.
Knife Blade expected to be available by the end of the year. Maximum cut depth and cut radius varies depending on the material.

Adaptive Tool System™- Commercial-grade cutting power.
The heart of our most advanced cutting machine, the Adaptive Tool System intelligently controls the direction of the blade and the cut pressure to match your material, so every cut comes out perfect. And with 10X more cutting power, you can take on more materials than ever.  (Watch a demonstration HERE on youtube)

Detail- Little things that add up to something big.

Cricut Maker is full of thoughtful touches to make your DIY experience easier. Extra built-in storage keeps your tools organized and within reach. A helpful docking slot holds your tablet or smartphone. And the convenient USB port lets you charge your device in a flash.

Cricut Maker

Feature summary The power of a professional machine.
The simplicity of Cricut. Cuts the most materials. Cricut Maker cuts hundreds of materials quickly and accurately, from the most delicate fabric and paper to matboard and leather.

 

Turn Around Bright Eyes…. Eclipse 2017 Info, Viewing Tips, Fun Activities and Viewing Schedules

We are celebrating the day the moon high fives the sun! At Gypsy Spoonful, we’re always in the path of handmade totality! Sometimes shopping at other venues can be confusing, you’re not sure what is handmade and what’s not anymore, but at Gypsy Spoonful, there’s never a doubt, The future for handmade is BRIGHT… Gypsy … read more

We are celebrating the day the moon high fives the sun! At Gypsy Spoonful, we’re always in the path of handmade totality! Sometimes shopping at other venues can be confusing, you’re not sure what is handmade and what’s not anymore, but at Gypsy Spoonful, there’s never a doubt, The future for handmade is BRIGHT… Gypsy Spoonful outshines the competition when it comes to supporting small handmade makers! Don’t be left in the dark and accidentally buy mass produced items masquerading as handmade, shop Gypsy Spoonful and there’s never a chance of that happening.The biggest celestial event of 2017 will take place on TODAY!!  Monday, Aug. 21, but you may miss it if you do not know precisely when to look.

Moon and Sun Cuffed Etched Bracelet click HERE to see it LIVE on Gypsy Spoonful

The moon’s shadow will travel from the West Coast to the East Coast of the United States with only a narrow zone, called the path of totality, experiencing a total solar eclipse.

In this path, the moon will block out the sun completely for less than three minutes, so being in the path at the correct time is extremely important.

© Provided by AccuWeather

Western US

The first people in the country to see the eclipse will be along the coast of Oregon where the moon will start to block out the sun around 9:04 a.m. PDT and will completely cover the sun by 10:17 a.m. PDT.

Portland and Eugene, Oregon, sit just outside of the path of totality, so people looking to the sky in these cities will experience a partial solar eclipse with the sun blocking out 99 percent of the sun.

© Provided by AccuWeather

Rocky Mountains

The shadow of the moon will make its way eastward as the day progresses.

The eclipse will begin in Grand Teton National Park, Wyoming, at 10:16 a.m. MDT, with the moon blocking out the sun completely by 11:36 a.m. MDT.

The neighboring Yellowstone National Park will not experience a total solar eclipse. During the height of the eclipse, spectators in Yellowstone will still see a small sliver of the sun as the moon blocks out 98 percent of the sun’s light.

Casper, Wyoming, is one of the bigger cities in this part of the country that will experience a total solar eclipse around 11:43 a.m. MDT.

Central US

As the moon’s shadow tracks across the heartland of the U.S., it will pass over several cities, including Lincoln, Nebraska, Kansas City and St. Louis.

People in these cities will need to plan accordingly as each city is right on the edge of the path of totality. This means that part of the cities will experience a total solar eclipse, while other portions will not.

Carbondale, Illinois, is also situated in this part of the country and will be a popular location on Aug. 21, as it will experience totality for a little over 2 minutes and 40 seconds, longer than anywhere else in the country.

Eastern US

The southeastern U.S. will be one of the most popular areas in the country for viewing the eclipse on Aug. 21. It is the closest place for the millions of people along the East Coast to experience the total solar eclipse.

The eclipse will occur early in the afternoon across this region, but spectators should arrive at their viewing location in the morning due to the volume of people traveling to see the celestial event.

Traffic is expected to be more congested than usual, including along portions of Interstates 20, 26, 40, 59, 85 and 95.

AAA is reminding drivers not to stop along the highway to watch the event and not to wear eclipse glasses while driving.

© Provided by AccuWeather

Coastal areas of South Carolina will be the final place in the United States to experience the total solar eclipse, with the peak eclipse occurring around 2:47 p.m. EDT and the shadow of the moon moving offshore shortly after 4 p.m. EDT.

This will not be the end of the eclipse, as the shadow of the moon continues over the Atlantic Ocean.

A select few aboard a Royal Caribbean cruise will be some of the final people in the world to view the eclipse as the ship sails through the path of totality. For the exact times that the eclipse will be visible across the world, check out NASA’s interactive eclipse map.

Isn’t this love you to the moon and back bracelet fantastic? what a wonderful way to remember this day by…

Click here to see it LIVE

Love you to the moon and back bracelet

 

Got Pets?

The big total solar eclipse is set to hit North America today (August 21st), and if you’re like me, you’ve been scrambling to find a pair of viewing glasses for the big event. In all the hurry to see the eclipse, it’s easy to forget about the little guys in your family: your pets. Animals, even tame ones, have behavior that’s heavily tied to the sun and night cycle.

The big issue is, there’s not a lot of awareness of how eclipses affect animals. Some Cleveland pet owners interviewed by TV News thought their pets might want to hide, others were concerned about their dogs and cats staring into the sun and hurting their eyes. It’s a valid concern, of course, but the danger isn’t as clear and present as it might seem.

Dr. Evan Morse of Warrensville Animal Hospital thinks most animals will simply act like they do when the sun goes down normally. It’s likely they furry friends will believe that it’s nighttime and will go about their routine. Morse says dogs and cats don’t tend to look at the sun anyway, so they’re not going to be suddenly interested in it just because of the eclipse.

But if you’re outside walking around with your canine or feline friends you might want to make sure they don’t keep staring up at the sky or anything like that when they notice something changing around them. This shouldn’t be too big of a concern, but just in case you might want to shelter your pet until the eclipse has passed.If you notice your animal getting nervous or restless, chances are it’s because they’re picking up on your excitement about the eclipse. The best way to make sure that your pet makes it through the eclipse unscathed is to simply be aware and make sure they’re just as safe as they normally are.

Aren’t these sun hair bows from Bows and More By T Adorable? Here’s a link to see them LIVE on Gypsy Spoonful

Make a viewer this morning while you still have time!!

 

If’ you’re a slacker and didn’t pick up any of the viewing glasses made specifically for the eclipse ,HURRY and make an eclipse viewing box!  Here’s some instructions on how to make one from a cereal box , directly from Nasa so you know it’s gotta be safe! Click here: https://eclipse2017.nasa.gov/sites/default/files/EclipseCerealBoxViewer.pdf

Take a peek at these adorable star bubble shorts on Gypsy Spoonful click here to see them today LIVE

Further Fun & Suggested Reading:

25 facts you should know about viewing the 2017 Total Solar Eclipse from Astronomy Magazine

Click on the pic to get a cool craft for kids to do today!

Eclipse Craft For Kids