Tag: inspirational

Sears Catalog

Black History Facts: An Unlikely Game Changer

I recently ran across an article on Facebook and wanted to share, (I could not find the original poster but tried) .  I found it very inspirational as I learned more about how the Sears Catalog allowed African-Americans, during the dark times of Jim Crow~ access to goods via mail delivery that they might not … read more

I recently ran across an article on Facebook and wanted to share, (I could not find the original poster but tried) .  I found it very inspirational as I learned more about how the Sears Catalog allowed African-Americans, during the dark times of Jim Crow~ access to goods via mail delivery that they might not have had access to previously~ also at a more affordable, fair price (white owned businesses often gouged prices for Blacks which was totally wrong and unfair to offer the same product to different groups of people for different prices!) This sort of reminded me of how the internet has begun leveling the playing field for people of all types, cultures and colors.  I couldn’t help but draw the conclusions and I thought there are some similarities here. Drop a comment and let us know what you think.

SEARS & ROEBUCK: BLACK HISTORY FACTS

Company History:
With a network of more than 870 full-line department stores and 1,300 freestanding specialty stores in the United States and Canada, Sears, Roebuck and Co. is the world’s fourth largest retailer. For more than a century Sears has provided consumers with top brand names synonymous with durability and quality. Craftsman tools, Kenmore appliances, Diehard car batteries, and WeatherBeater paint are a just a few of its most recognized products; Sears also provides a variety of competitively priced apparel for men, women, and children featuring its own brands (Canyon River Blues, Covington, TKS Basics) and such staples as Levi’s jeans and Nike athleticwear. A newer addition to its empire came with catalogue and online retailer Lands’ End, acquired in 2001.

Black History Month: Sears Roebuck Was A Game Changer

Humble Beginnings: Late 1880s to 1914

Sears bears the name of Richard W. Sears, who was working as a North Redwood, Minnesota, freight agent for the Minneapolis and St. Louis Railroad in 1886 when a local jeweler gave him an unwanted shipment of pocket watches rather than return them to the manufacturer. Sears sold them to agents down the line who then resold them at the retail level. He ordered and sold more watches and within six months made $5,000. He quit the railroad and founded the R.W. Sears Watch Company in Minneapolis.

Business expanded so quickly that Sears moved to Chicago in 1887 to be in a more convenient communications and shipping center. Soon customers began to bring in watches for repairs. Since he knew nothing about fixing them, Sears hired Alvah Roebuck, a watch repairman from Indiana,

A shrewd and aggressive salesman–a colleague once said of him, “He could probably sell a breath of air”–Sears undersold his competition by buying up discontinued lines from manufacturers and passing on the discounts to customers. At various times from 1888 to 1891, thinking himself bored with the business, Sears sold out to Roebuck but came back each time.

In 1888 the company published the first of its famous mail-order catalogues. It was 80 pages long and advertised watches and jewelry. Within two years the catalogue grew to 322 pages, filled with clothes, jewelry, and such durable goods as sewing machines, bicycles, and even keyboard instruments. In 1894 the catalogue cover proclaimed Sears was the “Cheapest Supply House on Earth.”

The relationship between capitalism, white supremacy and civil rights is a fascinating one marked by boycotts, sit-ins and bus rides. All of these activities are centered on access to money and markets.

African-Americans who lived in the rural South during Jim Crow usually had to buy goods on credit from local white store owners, who would often gouge them. Then came the Sears catalog. It sold everything from clothes and furniture to cocaine. But it also gave black consumers access to goods at national prices. The enterprise was so successful, store owners would organize bonfires and burn the catalogs to avoid losing their black customers.

Sears Catalog

The company changed its name to its current form in 1893, but Alvah Roebuck, uncomfortable with his partner’s financial gambles, sold out his share two years later and remained with the firm as a repairman. Sears promptly found two new partners to replace Roebuck: local entrepreneur Aaron Nusbaum and Nusbaum’s brother-in-law, haberdasher Julius Rosenwald. The company recapitalized at $150,000, with each man taking a one-third stake. The company continued to prosper; when the cantankerous Nusbaum was forced to sell out in 1901 after clashing with Sears, his interest was worth $1.25 million.

There was little harmony between the two remaining partners, Rosenwald and Sears. Sears believed in continuous expansion and risk-taking; Rosenwald advocated consolidation and caution. Rosenwald also objected to his partner’s fondness for the hard sell in the catalogue and advertising copy. Had the Federal Trade Commission existed then, some of the company’s advertising practices probably would not have passed muster–but it should be mentioned that Richard Sears invented the unconditional money-back guarantee and stood by it.

In 1905 construction began on a new headquarters plant on Chicago’s west side to consolidate all of the company’s functions. To help raise the necessary capital, Sears went public in 1906. Yet Wall Street was leery of the incautious Richard Sears and he resigned as president in 1908 when it became clear he was obstructing the firm’s progress. He was appointed chairman, but his heart was never in the job and he retired in 1913, never having presided over a board meeting. Sears died the following year at the age of 50. Near the end of his life, he summarized his career as a merchant: “Honesty is the best policy. I know, I’ve tried it both ways.”

New Leadership and Growth: 1915 to the Late 1920s

Sears was now Julius Rosenwald’s company to run and he did it with such skill and success he became one of the richest men in the world. Sales rose sixfold between 1908 and 1920, and in 1911 Sears began offering credit to its customers at a time when banks would not even consider lending to consumers. During this time the company grew to the point where its network of suppliers, combined with its own financing and distribution operations, constituted a full-fledged economic system in itself. Rosenwald’s personal fortune allowed him to become a noted philanthropist–he gave away $63 million over the course of his life, much of it to Jewish causes and to improve the education of Southern blacks. As a result of the latter, he became a trustee of the Tuskegee Institute and a good friend of its founder, Booker T. Washington.

The depression of the early 1920s dealt Sears a sharp blow. In 1921 the company posted a loss of $16.4 million and omitted its quarterly dividend for the first time. Rosenwald responded by slashing executive salaries and even eliminated his own. He was also persuaded to donate 50,000 shares from his personal holdings to the company treasury to reduce outstanding capital stock and restore the firm’s standing with its creditors. Sears thus weathered the crisis and benefited from the general prosperity that followed.

In 2018,Sears filed for bankruptcy after 132 years in business. Louis Hyman, an author and professor of history and consumerism at Cornell, wrote a compelling thread on Twitter that explained how the Sears catalog empowered black consumers during Jim Crow. Mr. Hyman walked me through some of these ideas in the interview below, which has been edited.

Back When Sears Made Black Customers A Priority: An interview with Louis Hyman by

Lauretta Charlton

By Lauretta Charlton

Your thread sort of positioned Sears as a radical commercial entity during Jim Crow.
A huge theme in my history of retail class is Jim Crow. Access for black people to competitive markets is pretty radical because a lot of the history of the relationship between black people and capitalism has been a monopoly relationship. Sears is not the story of would-be radicals trying to overthrow Jim Crow. It was about people trying to make some money, which is radical in a certain way, too.

Q. It seems easy for Americans to forget this kind of history.
A. I was really touched that so many black readers connected with this history. People were sharing their stories about their grandparents and the way in which they felt connected to people under Jim Crow. Obviously people recognize that being followed in a store today is not the same as Jim Crow, where if you step out of line or do the wrong thing you and your family could be murdered by the Ku Klux Klan. But I think the larger point is the exhaustion of having to deal with racist store owners, whether it’s the 1900s or 2018.

Q. What is the equivalent of consumer empowerment for people of color today?
A. It’s tricky. The thing about Jim Crow is that it’s not about shopping, it’s about white supremacy. Not in the sense that we understand it today, but in a very transparent way. That’s the difference. I think today the feeling that you can be who you are and buy what you want was most clearly expressed through trans people who are able to buy what they want to wear, even if it doesn’t fit people’s expectations for their bodies.

Q. Do your students think capitalism can be a form or empowerment for people of color?
All of my students feel like the ability to buy something is a pretty foundational right in our society. They’ll say, “Oh, maybe you people don’t have a right to a job, but I should have the ability to shop.” And when they see how that plays out in different ways for African-Americans, for women, gay people, it is pretty remarkable.

Q. Are your students thinking about things like wealth distribution and race?
A. Of course! What I like about it is I get the future ibankers of tomorrow who are like, “we need to have more efficient markets that are neoliberal and are not discriminatory.” And then you get the students who are on the left who are like, “we need to have a basic income, and capitalism is racism and racism is the patriarchy.” I like to have those students in conversation because I feel like that’s the conversation we need to be having.

Q. What kind of blowback did you get after your post?
A. People said that I argued capitalism is anti-racist, but that’s not true. All I’m saying is that in this one particular instance, this catalog helped some people in this way, and it’s an interesting way to understand the complexities of capitalism, particularly Jim Crow capitalism. It’s always surprising to me that white supremacy and consumer capitalism squared off. And in some small measure, white supremacy lost. And that’s really incredible because white supremacy was so powerful. It was this powerful organizing principle in American politics. That’s fascinating.

*sourced, not an original written piece, added comments here and there HLK

The making of a mogul : Building Your Brand, Inspiration from Kevin Durant

The making of a mogul : Building Your Brand, Inspiration from Kevin Durant

There’s a story behind the small black triangle forever imprinted on Kevin Durant‘s wrist. Like the rest of his tattoos — “Maryland” (his home state) across his shoulder blades, a portrait of Tupac on his leg — the ink is an attempt to grab hold of a moment in time and mark it as meaningful. … read more

The making of a mogul : Building Your Brand, Inspiration from Kevin Durant

There’s a story behind the small black triangle forever imprinted on Kevin Durant‘s wrist. Like the rest of his tattoos — “Maryland” (his home state) across his shoulder blades, a portrait of Tupac on his leg — the ink is an attempt to grab hold of a moment in time and mark it as meaningful.

The triangle tattoo is a symbol of the friendship between Durant, his business partner Rich Kleiman and their friend Charlie Bell. A few years ago the three men were hanging out, talking about the incredible possibilities in front of them, and someone thought it sounded like a good idea to get tattoos commemorating the bromance.

It feels a bit quaint now, even to them. Aww, friendship tattoos. How cute!

“I wouldn’t get most of the tattoos I have now,” Durant says with a smile. “But that’s why they’re cool. I got each of them at a point in my life I was feeling something I wanted to remember.”

Kleiman laughs and points to a Chinese character tattooed on his arm.

“Like, this means ‘patience,’ ” the 41-year-old executive says. “Could you imagine if I went in somewhere now and was like, ‘Yeah, what up, my man? Could you give me the Chinese symbol for patience?’

“The guy would be like, ‘OK, midlife crisis. What up, Dad?’ But when I was 19, in Miami, I’m like, ‘Yooo, give me “patience”!’ ”

We’re sitting at a shady table at the cafe atop the Montage Hotel in Beverly Hills. The Warriors have the day off after a win over the Lakers, and Durant and Kleiman are making the most of it. There was a morning meeting with Brat (a company that created a network for young YouTube stars), this lunch interview, house hunting in Beverly Hills in the afternoon, then a red-eye flight to Washington, D.C., to attend the opening of College Track, which prepares high school students to apply to and graduate from college, at the Durant Center in Prince George’s County, Maryland.

Life as a two-time NBA Finals MVP and budding entrepreneur can be a little like taking a speedboat down the chocolate river in Charlie and the Chocolate Factory — sensory and experiential overload around every turn.

“My platform is hoops,” Durant says. “Billions of people are watching, so why not leverage it to do the cool stuff that we like to do?”

As one of the best basketball players on the planet, Durant can meet anyone he thinks is interesting, invest in any company he digs and get into any event he wants. Twitter and Square CEO Jack Dorsey? He flew in for Durant’s birthday party this year. Apple VP Eddy Cue? A huge Warriors fan whose company just greenlighted a scripted show called Swagger based on Durant’s experiences in AAU basketball. David Geffen, Oprah, Diane von Furstenberg? Durant hung out with them at Google’s invite-only celebrity camp at the Verdura Resort in Sicily the past few summers.

His world is wide open — and so the challenge for Durant and other superstar athletes-turned-business moguls isn’t just in finding the time to take advantage of the exclusive opportunities in front of them but in searching for the right reasons to do so.

The making of a mogul : Building Your Brand, Inspiration from Kevin Durant

A great brand is a lot like a great jump shot: The best ones appear effortless. And yet, underneath the surface, years of sweat, grind and refinement have gone into it. Athletes used to wait until they were done playing to start building their businesses off the court. They’d let their teams or agents with dozens of other clients handle their marketing. Even back then, they knew they were leaving money and leverage on the table. But who had the bandwidth to build out a portfolio while playing?

In the business world, that’s called a market gap. Customers want a product that doesn’t exist yet? Somebody should go create that product.

In this case, first a superstar athlete such as Durant had to believe he was capable of building his own brand while playing. Then he had to figure out how to do it.

Earlier in his career, Durant says, he mostly just wanted to do what he saw other superstars do.

“‘Gatorade, I need that. McDonald’s,’ ” he says. “I need a trading card, Upper Deck, because I’ve seen other great players do that.”

“You also thought your off-days had to be completely filled,” Kleiman says from across the table.

Over the six years they’ve been working together, Kleiman’s job has been to help Durant be purposeful and intentional about his projects and to take advantage of the creative freedom Durant’s considerable platform has afforded him.

That filtering process can be dizzying for a curious soul like Durant, who readily admits he’s still searching — and probably always will be — for what he wants to be. So a few years ago, in one of their daily deep dives, Kleiman laid it out: “You need to understand that this part of your life should be enjoyable.”

Durant had spent too long trying to fit the model of what he thought a superstar athlete “should” be doing. Just do what feels right or fun or interesting, Kleiman told him. Maybe one of his investments will turn into the next Vitamin Water or Beats by Dre. Maybe it’ll just be a cool experience to look back on. Maybe it’ll flop. But if a startup company presents a product Durant or Kleiman would use himself, or its founder had a certain je ne sais quoi they both connect to, that’s what guides them.

Take Postmates. “I’m hungry one day,” Durant says. “And Rich was like, ‘Yeah, [this company will] bring you food from any restaurant.’ I’m like, ‘They’ve got an app like that? Can you call somebody up there? We need to get involved, because we use this s— on a day-to-day basis.’ ” Soon after, in June 2016, Durant and his team bought a stake in the company, which reportedly had grown tenfold by a valuation this January.

There’s a more rigorous evaluation process after that initial spark, of course. Durant says he likes to study the industry and how a company has grown from its early stages of development before he invests. But if there’s a guiding principle behind the extensive portfolio they’ve assembled, it is to follow and trust Durant’s curiosity.

So far they’ve invested in some 50 companies, ranging from the cold-pressed juice company WTRMLN WTR to an autonomous drone company called Skydio. There’s an equity partnership in the headphone company Master & Dynamic. And starting Feb. 11, there’s The Boardroom, a six-episode series on ESPN+ and multiplatform media brand in which Durant, Kleiman and ESPN college basketball analyst Jay Williams talk with players, industry executives and insiders from the worlds of sports, business, media and technology about how the culture around sports is changing.

“Me and Rich always had these times where it was just him and I, brainstorming,” Durant says.

So why not turn those conversations into a show?

“It’s like Sports Business Journal but for fans,” Kleiman says. By now he’s got this pitch down cold.

“I was watching sports last year, and there was a headline about an investment that Kevin had made. Then a headline about a Liverpool investment that LeBron had made. Then some Yankees highlights.

“When I was 14 years old, I would have been so confused about why the investment stuff is in the middle of these highlights. But in our world now, that’s way cooler than the other stuff.”


There’s no job description that can capture what Kleiman does for Durant. He’s his business partner in Thirty Five Ventures, the umbrella corporation for their production company, Thirty Five Media; the Kevin Durant Foundation; and all of their investments, endorsements and business partnerships. He’s the first or second person Durant speaks to every morning, depending on how early Durant’s brother, Tony, and baby nephew FaceTime him. He’s definitely the first person Durant calls if anything ever goes wrong.

It’s more than your typical manager-athlete relationship: By all accounts, this is a genuine friendship. They refer to each other as “my best friend” and sometimes even “brother.” When ESPN shot the photos for this story, Durant preferred to share the stage with Kleiman and Williams. Yes, some of that is because they’re promoting The Boardroom together. But it’s also a reflection of just how close he and Kleiman are.

At first glance, it’s an unlikely pairing. Kleiman grew up in New York City, attending a private high school that was a member of the Ivy League Preparatory School League. Durant grew up in an impoverished area outside of DC, often taking public transportation for several hours a day to get to and from one of the three high schools he attended.

Kleiman is boisterous, excitable and intense. He has a ton of friends, sleeps with his phone on, spends hours every day workshopping ideas at home in what he calls his think tank. Durant is sensitive, creative and thoughtful. He has just a few close friends from his youth (he was too busy with basketball), spends his off-days exploring restaurants in San Francisco or record stores in Berkeley, and talks wistfully about driving his 1969 Volkswagen bus to Mexico for surf trips.

Durant had already worked with two other agents before he started working with Kleiman in 2013. But they quickly found a professional and personal synergy.

“We just met at, like, the perfect point,” Durant says of the former music industry manager he has empowered to run his business empire. “We both hit our peaks at the same time.”


Picked up from ESPN , I thought our readers would draw some inspiration from this well-written article. Photos are property of ESPN.

Theordore Roosevelt The Man In The Arena quote

Motivation Monday Overcoming Obstacles in Entrepreneurship

There is an old saying: Champions don’t  become champions in the ring- they are merely recognized there. That’s true, if you want to see where someone develops into a champion, look at their daily routine. Former heavyweight champ Joe Frazier stated: You can map out a fight plan or a life plan. But when the … read more

Overcoming Obstacles in Entrepreneurship: A Lesson From Theodore Roosevelt

There is an old saying: Champions don’t  become champions in the ring- they are merely recognized there. That’s true, if you want to see where someone develops into a champion, look at their daily routine. Former heavyweight champ Joe Frazier stated:

You can map out a fight plan or a life plan. But when the action starts, you’re down to your reflexes. That’s where your road work shows. If you cheated on that in the dark of the morning, you’re getting found out now under the bright lights.

Boxing is a good analogy for developing bossbabes because it’s all about daily preparation. Even if a person has natural talent, they have to prepare and train to become successful.

One of this country’s greatest leaders was a fan of boxing: President Theodore Roosevelt. In fact, one of his most famous quotes uses  a boxing analogy

Theodore Roosevelt

THE MAN IN THE ARENA
Excerpt from the speech “Citizenship In A Republic”
delivered at the Sorbonne, in Paris, France on 23 April, 1910
download PDF of complete speech

It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.

*TR (Teddy Roosevelt’s nickname) was known for regular boxing and judo sessions, challenging horseback rides, and long, strenuous hikes. A French ambassador who visited Roosevelt used to tell about the time that he accompanied the president on a walk through the woods. When the two men came to the banks of a stream that was too deep to cross by foot. TR stripped off his clothes and expected the dignitary to do the same so taht they could swim to the other side. Nothing was an obstacle to Roosevelt.

Of all the leaders this nation has ever had, Roosevelt was one of the toughest-both physically and mentally. But he didn’t start that way. America’s cowboy president was born in Manhattan to a prominent wealthy family. As a child he was puny and very sickly. He had debilitating asthma, possessed very poor eyesight, and was painfully thin. His parents weren’t sure he would survive. When he was twelve, young Roosevelt’s father told him, “You have the mind but you have not the body, and without the help of the body, the mind cannot go as far as it should. You must MAKE the body.” and make it , he most certainly did. TR began training every single day physically, building his body as well as his mind, and he did that for the rest of his life.

Roosevelt didn’t become a great leader overnight either. His road to the presidency was one of slow, continual growth. He improved himself and in time, he became a strong leader. Roosevelt’s list of accomplishments is remarkable. Under his leadership, the United States emerged as a world power. He helped the country develop a first-class navy. He was that the Panama Canal was built. He negotiated peace between Russia and China, winning a Nobel Peace Prize in the process.  On January 6, 1919 he died in his sleep. Then vice president Marshall said,

“Death had to take him sleeping, for if Roosevelt had been awake, there would have been a fight”

When they removed him from his bed, they found a book under his pillow. Up to the very last, TR was still striving to learn and improve himself.

*Source: Leadership 101 by John C. Maxwell

Slow and Steady Wins the Race Quote

What are the takeaways we can learn from Roosevelt that may apply to our lives as Entrepreneurs?

1. Be FIERCE : obstacles will come, it’s how you approach those obstacles. Are you going to say , “It’s too hard, we can’t cross this stream, it’s too deep” and turn back? Or will you strip naked and lead the way? Nothing in life is easy. Entrepreneurship isn’t for sissies. You have to get in there, roll up your sleeves and be FIERCE. Are you stronger than the obstacles in your path?

2. Even a great leader like TR started off small. He wasn’t expected to survive from his own parents! If that’s not a kick in the teeth, then I don’t know what is! Of all people in the world, you want those who love you and you share your life with to believe in you and your dreams, it’s hard when you don’t get the support you’d like. But what did TR do? He set out to prove them wrong. He was CONSISTENT, he worked towards his goal of strengthening his body every.single.day. Consistency wins the prize in owning and operating a small business. Many times it can be isolating, people in our family would rather share a celebrity’s status or meme on social media. Your loved ones may shop at a big box store rather than supporting your small shop.. you can’t control other people, you can only change how you react to them. Seek out OTHER support from friends, or like-minded individuals and other small business owners. The community at Gypsy Spoonful is a great source of strentgh, knowledge and inspiration for me everyday. I am so thankful to have people that cheer me on and totally GET what I am trying to do with my life. Everyone starts off small, it’s up to YOU to seek out ways to grow and learn new things to embolden your entrepreneurial spirit.

” slow, continual growth.”

3. The mind and body combination is important, It was once said by Henry Ford, “Whether you believe you can or can not, you’re right” . Your mental attitude determines your outcome most of all. TR blazed a trail where no one dared to go before. He traveled all over the world pursuing adventures. Each trip, each adventure prepared him for the next one. He built knowledge upon his experiences. We all fail and fall short, just like the man in the arena~ but do we get up again after we get knocked down? or do we stay down? A product might not sell, a promotion may flop… KEEP LEARNING, learn from your mistakes and build on that. Go forward with the ideas of what went wrong and how to overcome that in your future small shop “adventures”.

If you are looking for a creative community where you can find limitless support from like minded creative folks, and you feel you’ve got a great product to offer the world, Gypsy Spoonful is seeking new shop owners, please go to this page and read what we believe about handmade and how we do things. If you vibe with what we’re doing, please fill out an application. We will be screening and vetting applicants for 2019.  Go HERE